Junior Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: RS Puram
Experience: 1–3 Years
Employment Type: Full-time

Salary Range : 25000 to 30000

Job Summary

We are looking for a results-driven Digital Marketing Executive to plan, implement, and manage our digital marketing campaigns across various online platforms. The ideal candidate should have strong analytical skills, creativity, and hands-on experience in digital marketing tools and strategies.

Key Responsibilities

• Plan and execute digital marketing campaigns across Google Ads, social media, email, and SEO
• Manage and optimize paid campaigns (PPC, display, social ads) to improve ROI
• Handle social media marketing including content planning, posting, and engagement
• Perform SEO and SEM activities including keyword research, on-page optimization, and backlinking
• Track, analyze, and report performance using tools like Google Analytics, Search Console, and ad dashboards
• Create and coordinate content marketing initiatives with design and content teams
• Monitor industry trends, competitor activities, and best practices
• Manage website updates and landing page optimization
• Support lead generation and conversion optimization strategies

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Business, or a related field
• Proven experience in digital marketing or performance marketing
• Hands-on experience with Google Ads, Facebook/Instagram Ads, LinkedIn Ads
• Knowledge of SEO tools (Ahrefs, SEMrush, Moz, etc.)
• Familiarity with email marketing tools (Mailchimp, HubSpot, etc.)
• Strong analytical and problem-solving skills
• Excellent communication and presentation skills

Preferred Skills

• Experience with marketing automation tools
• Basic knowledge of HTML, CSS, or WordPress
• Experience in e-commerce or B2B marketing
• Graphic or video editing skills (basic)

KPIs & Performance Metrics

• Website traffic growth
• Lead conversion rate
• Campaign ROI and CTR
• Engagement metrics on social platforms

What We Offer

• Competitive salary and performance-based incentives
• Career growth and learning opportunities
• Collaborative and dynamic work environment

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person