Jr Social Media Specialist| 3-5yrs| Hybrid| Pune Bangalore

Role

Location

Work Module

Shift

Must Have :

• Social Media 3- 5 years exp.,
• Must have experience with B2B industry and B2B platforms like LinkedIn Exp with Social Media, Branding, ORP, Community Management..

*******************************************************************************************

*IMMEDIATE JOINERS ALERT!*

*join immediately*.

*send your CV via WhatsApp only*

*No calls*

*******************************************************************************************

Responsibilities:

• Design and implement social media strategy to align with business goals
• Create, schedule, and analyze all the social media updates that are sent to the Company's CARBON social media profiles
• Create paid marketing campaigns on social to help us reach more customers
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, Pinterest, YouTube and LinkedIn
• Oversee day-to-day management of campaigns and ensure brand consistency
• Facilitate scaling brand and company awareness through various social media channels
• Work with Sr. Marketing Manager and Digital Marketing Specialist to create and implement social media strategies
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others
• Oversee the creating and implementation of the weekly social media calendar which includes monthly objectives and initiatives
• Ensure brand consistency in copy through tone, voice and terminology
• Facilitate scaling brand and company awareness through various social media channels
• Perform research on current benchmark trends and audience preferences
• Communicate with followers and respond to queries in a timely manner
• Develop a social listening program for the brand to stay on top of latest happening in the world of financial reporting
• Track events and conferences to keep respective teams informed.

Requirements:

• Bachelor's or Master's in marketing, communications, journalism, or related discipline
• 3-5 years of professional content curation and social media management experience
• Ability to engage with key stakeholders including leadership team regularly
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Clear, effective communicator- verbally and in writing with the ability to be persuasive
• Proven track record of growing and retaining social audiences
• Solid knowledge of SEO, keyword research and key tools like Google Analytics, Hootsuite or Buffer or Publer or Zoho Social
• Excellent grammar, punctuation, and spelling skills
• Experience/consistent performance in a deadline-oriented environment due to tight time restraints and volume of work
• Ability to manage multiple projects and juggle priorities
• Ability to analyze and present content and social media performance
• Demonstrated ability to work productively with peers in a cross-functional capacity
• Strong computer skills using Microsoft Office and graphic design tools like Canva or Adobe Suite