Posted:3 hours ago|
Platform:
Work from Office
Full Time
Lead the discovery and onboarding of creators and influencers, building a robust directory for brand values and target audiences
Manage execution of influencer videos, including scripting, quality assurance and content creation for drive engagement and business development
Develop and implement influencer marketing strategies, negotiating paid or barter deals to promote our hospitals services effectively
Collaborate with internal teams to enable features for creator discovery, outreach, negotiation, briefing and video delivery
Analyse campaign performance, track KPIs such as engagement rates and conversions and provide insights for optimization
Maintain relationships with influencers, ensuring authentic content that resonates with audiences and complies with guidelines
Stay updated on industry trends, emerging influencers and best practices in to the healthcare industries influencer marketing.
Must have MBA with 3-5 yrs of experience in influencer marketing with agency or brands
Expertise in negotiation abilities for building partnerships and managing collaborations
Creative mindset with expertise in content ideation, scripting and video production
Ability to work cross-functionally in a fast-paced healthcare industry environment
Result-oriented with a focus on profitability through innovative influencer marketing
Proficiency in social media platforms, trends and digital tools for influencer analytics.
Punarjan Ayurveda
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