Influencer Marketing Executive

As an Influencer Marketing Associate, your role will involve managing influencers, executing campaigns, negotiating deals, and coordinating with brands. You will work closely with creators and internal teams to deliver successful campaigns. Your key responsibilities will include: - Influencer Sourcing & Relationship Management - Identify, shortlist, and onboard relevant influencers across various platforms. - Build and maintain relationships with content creators, agencies, and talent managers. - Maintain influencer databases and category-wise lists. - Campaign Execution - Assist in planning and monitoring influencer marketing campaigns. - Coordinate with influencers on briefs, deadlines, and deliverables. - Ensure timely delivery of high-quality content as per brand guidelines. - Negotiation & Coordination - Negotiate pricing, deliverables, and timelines with influencers. - Prepare contracts, agreements, and ensure compliance with brand expectations. - Act as a communication bridge between influencers and brand teams. - Content & Strategy Support - Review influencer content for quality and alignment with brand guidelines. - Support in creating campaign ideas, briefing documents, and creative scripts. - Suggest relevant influencer categories, trends, and strategies for campaign improvement. - Reporting & Analytics - Track campaign performance, deliverables, and metrics. - Prepare detailed performance reports and insights post campaign. - Optimize future campaigns based on data and performance reports. Qualifications Required: - Bachelor's degree in Marketing, Mass Communication, or related field. - 13 years of experience in an Influencer Marketing Agency. - Strong understanding of Instagram, YouTube, and creator economy trends. - Excellent communication, negotiation, and coordination skills. - Ability to manage multiple projects and meet deadlines. - Proficiency in Excel/Sheets and reporting tools. - Creative mindset with attention to detail. In addition to the above details, the job is full-time and requires in-person work at the NOIDA location.,