Independent Software Vendors Marketing Manager

5 - 9 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Role Overview: In this position, you will be responsible for developing and executing joint GTM strategies and integrated partner marketing campaigns with Independent Software Vendor partners. You will own the partner marketing lifecycle, create partner enablement assets, plan and deliver local partner events, and coordinate with internal teams to localize offers and insights. Key Responsibilities: - Develop and execute joint GTM strategies and integrated partner marketing campaigns with Independent Software Vendor partners. - Own the partner marketing lifecycle including partner acquisition, onboarding, lead nurturing, MDF management, and performance reporting. - Create partner enablement assets such as playbooks, battlecards, decks, case studies, and webinars to assist Partner Sales. - Plan and deliver local partner events and build partner communities to increase engagement and brand awareness. - Coordinate with internal Product, Proposition, and Central Partner teams to localize offers and feed market insights into product development. - Continuously monitor campaign performance and optimize using data and marketing automation/CRM insights. - Manage local budgets, vendor, and agency relationships to deliver campaigns on time and on budget. Qualifications Required: - Bachelor's degree in Marketing, Business, or a related field. - Significant experience in B2B marketing with demonstrated partner/Independent Software Vendor marketing experience. - Strong hands-on experience with marketing automation and CRM tools like Marketo, HubSpot, Salesforce, and campaign analytics. - Proven experience in delivering integrated demand-generation campaigns that drive measurable pipeline. - Fluency in English and German. Additional Details of the Company: You will enjoy an attractive salary and competitive benefits package while collaborating with experts from across Europe in a dynamic, global environment. Nexi is committed to diversity and inclusion, striving to create a future where everyone can thrive. If you have the eagerness to make a difference and possess the essential qualifications along with bonus skills, your unique potential and willingness to learn could set you apart for this exciting opportunity at Nexi. Join an international team and bring your ideas to life at Nexi.,

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