Hyperpersonalization Analyst

As an Analyst specializing in Hyperpersonalization within the Banking and Fintech industries at Accenture, your role will involve collaborating with clients to design and implement initiatives that deliver hyper-personalized experiences for customers. Here is a breakdown of your key responsibilities: - Collaboration and Stakeholder Management: - Collaborate with various client teams to align customer value management strategies with business goals. - Communicate effectively with internal leaders and teams for a cohesive approach. - Manage relationships with key partners to ensure smooth execution of initiatives. - Data Analysis: - Monitor trends and identify anomalies, flagging them to stakeholders for resolution. - Analyze data to uncover growth opportunities and recommend improvements. - Track performance metrics, highlight key insights, and resolve critical issues. - Project Management: - Plan, execute, and oversee projects to ensure timely delivery and alignment with business goals. - Develop and maintain project plans, timelines, and budgets, addressing risks proactively. - Monitor project performance, report progress, and implement process improvements. - Retention / Churn Reduction Strategies: - Design and implement customer retention programs tailored to the Banking/Fintech/Insurance sectors. - Work with product and marketing teams to create hyper-personalized campaigns for customer engagement. - Cross-Sell and Upsell Initiatives: - Identify opportunities for cross-selling and upselling based on segment-level behavior and preferences. - Business Development: - Create business cases, solution deals, and proposals to leverage Accenture's capabilities for clients. In addition to the above responsibilities, you should possess: - Strong analytical skills and a data-driven mindset. - In-depth knowledge of the banking and fintech industries. - Strategic thinking and crisis/risk management capabilities. - Understanding of marketing processes and operating models. - Good project management skills. Furthermore, you should have: - Excellent oral and written communication skills. - Experience in client-facing roles and global environments. - Ability to work effectively in a fast-paced and unstructured global environment. This role offers you an opportunity to work on transformative projects with key clients, co-create with industry leaders, and develop your skills through personalized training modules. Accenture is committed to equality and offers a culture of boundaryless collaboration across the organization.,