Hiring || Digital Marketing/SEM/Performance Marketing || MNC || Noida

4 - 9 years

8 - 10 Lacs

Posted:20 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities

  • Plan, execute, and optimize

    PPC and display campaigns

    on

    Google Ads, Meta Ads, Bing, and LinkedIn Ads.

  • Conduct

    keyword research, audience targeting, bid management, and budget optimization.

  • Create ad copies, manage A/B testing, and improve CTR and conversion rates.

  • Track and analyze campaign performance using

    Google Analytics (GA4),

    Google Tag Manager, and

    Data Studio dashboards.

  • Collaborate with the design and content teams to ensure creative alignment.

  • Manage

    monthly reports, ROI analysis, and cost per acquisition (CPA)

    tracking.

  • Stay updated with

    latest SEM trends, algorithms, and ad policies.

Required Skills

  • Hands-on experience in

    Google Ads,

    Meta Ads Manager, and

    LinkedIn Campaign Manager.

  • Proficiency in

    GA4, Tag Manager, Excel/Sheets, and

    keyword tools (SEMrush, Ahrefs, etc.).

  • Strong analytical mindset and attention to detail.

  • Google Ads or Meta certifications preferred.

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