Google Ads / PPC Executive

Job Description:- We are looking for Google Ads / PPC Executive for our client place based at Gurgaon, Haryana. The Google Ads / PPC Executive is responsible for planning, implementing, and optimizing pay-per-click (PPC) advertising campaigns across multiple channels. The role requires a detail-oriented individual with a passion for digital marketing, capable of analyzing performance metrics and making data-driven decisions to improve campaign effectiveness. Roles & Responsibilities:- · Develop and manage PPC campaigns on Google Ads, Bing, and other platforms. · Monitor and analyze campaign performance, making adjustments to maximize ROI. · Conduct keyword research and select appropriate keywords for targeting. · Create engaging ad copy and visuals to drive clicks and conversions. · Collaborate with the marketing team to align PPC efforts with overall marketing strategies. · Generate regular reports on campaign performance and provide actionable insights. · Stay updated with industry trends and best practices in PPC and digital marketing. · Manage budgets and adjust bids to optimize performance and meet goals. Required Skills & Qualifications · Bachelor’s degree in Marketing, Business, or a related field. · 1-2 years of experience in managing PPC campaigns. · Proven track record of achieving performance targets in PPC advertising. · Strong analytical skills and ability to interpret data. · Excellent communication and collaboration skills.