Google Ad Specialist

As a Google Ads Specialist at our company, you will be responsible for managing and optimizing Google Ads campaigns to meet clients" performance goals. Your day-to-day tasks will include keyword research, ad copy creation, bid management, A/B testing, monitoring campaign performance, and generating reports. It is crucial for you to stay updated on platform changes and industry best practices to ensure the delivery of high-quality, results-driven advertising strategies. Key Responsibilities: - Conduct keyword research to optimize campaign performance - Create compelling ad copies to drive engagement - Manage bids effectively to maximize ROI - Conduct A/B testing to improve campaign effectiveness - Monitor campaign performance and make data-driven decisions - Generate reports to track and communicate results to clients Qualifications Required: - Expertise in Google Ads, PPC campaign management, and bid strategy optimization - Proficiency in Keyword Research, Campaign Structuring, and Competitive Analysis - Strong skills in Ad Copywriting, A/B Testing, and Performance Tracking - Familiarity with Google Analytics, Conversion Tracking, and ROI analysis - Ability to analyze data, identify trends, and make data-driven decisions - Excellent communication and client management skills - Experience in digital marketing strategies, including SEO and content marketing, is a plus - Bachelor's degree in Marketing, Advertising, or a related field preferred,