About THRYL THRYL is India’s social-gaming & esports super-app for Gen-Z, unifying casual games, tournaments, live streaming, and ethical rewards. We’re scaling a multi-pillar monetization engine across ads, offerwall, brand sponsorships, creator spend, and user-pay products (micro-subs, passes, tips). Location: Delhi NCR / Surat (Hybrid) Function: Revenue & Monetization Leadership Reports to: Founder & CEO Teams you’ll lead: Ad Monetization, Brand/Partnerships Sales, Creator Monetization, Pricing & Packaging, Revenue Ops/CRM, and Monetization Analytics Role Summary Own the revenue P&L and build THRYL’s monetization machine end-to-end: strategy, packaging, pricing, experimentation, partner ecosystem, forecasting, collections, and compliance. You’ll scale monetization across ads, offerwall, sponsorships, and user-pay while safeguarding UX, brand safety, and long-term LTV. What You’ll Own (Outcomes) Deliver consistent MoM revenue growth and QoQ ARPDAU uplift while maintaining player experience. Optimize the revenue mix (Ads / Offerwall / Brand / User-Pay / Creator) to reduce risk and seasonality. Establish a predictable enterprise and mid-market pipeline with high renewal rates and strong QBR discipline. Launch and scale new SKUs (season passes, micro-subs, tokenized perks, creator tips) with clear payback and churn metrics. Build a high-performing Monetization org with clear OKRs, SLAs, and experiment velocity. Key Responsibilities 1) Monetization Strategy & P&L Define annual/quarterly revenue strategy, targets, and contribution mix by channel and surface (games, tournaments, live streams, community). Create pricing, packaging, and discount guardrails ; approve non-standard deals and sponsorship constructs. Own revenue forecasting, scenario plans, and board-ready reporting with Finance. 2) Ads, Mediation & Offerwall Lead relationships with ad networks/SSPs/mediation partners (MAX/ironSource, AdMob, Unity, Applovin, etc.) and offerwall providers. Set floors, auction/bidding strategies, ad stack tests, placement design, frequency caps, and latency SLAs. Drive reward sizing, RV completion, and offerwall conversion→completion through A/B tests and in-product UX. 3) Brand Partnerships & Sponsorships Build tiered media kits, rate cards, and IO templates for endemic and non-endemic brands (naming rights, show segments, creator integrations, campus routes). Hire/coach a hunting & farming sales team; enforce CRM hygiene, pipeline coverage, and deal reviews. Ensure airtight execution with Studio/Esports and produce ROI-positive case studies. 4) Creator & Community Monetization Co-design creator rev-share programs (tips, badges, paywalled VODs) and season/campaign passes with Product. Stand up affiliate/campus monetization with transparent attribution, fraud controls, and payouts. 5) Revenue Ops, Data & Experimentation Partner with Data to ship source-of-truth dashboards : ARPDAU, eCPM/fill, Impressions/DAU, RV completion, offerwall eCPM, LTV/CAC payback, churn. Run a rigorous experimentation roadmap (10–15 tests/quarter) with clear success criteria and rollout playbooks. Oversee invoicing, collections (DSO), and revenue recognition with Finance; manage leakage and margin. 6) Compliance, Policy & Brand Safety Institutionalize brand-safety, IVT/fraud checks, age gating, and publisher policy compliance. Standardize MSAs/IOs/rev-share addenda with Legal; maintain audit-ready documentation. KPIs (to be baselined and finalized in your first month) Total Monthly Revenue (₹/US$) & QoQ ARPDAU uplift eCPM & Fill Rate by geo/placement; RV completion rate Offerwall : CTR→start→completion %, eCPM , net payout User-Pay : conv. to paid, ARPPU, renewals/churn (for passes/subs) % Monetized DAU , Impressions/DAU, Ad latency SLA adherence Brand : New/renewal IOs, avg. deal size, gross margin Experiment Velocity & win rate; ROI of launched SKUs DSO & Collection Rate , dispute rate, revenue leakage 30/60/90-Day Plan 0–30 days — Diagnose & Align Full audit: ad stack, placements, SDK health, offerwall flows, pricing, active IOs, creator payouts. Baseline dashboards; lock quarterly OKRs and experiment slate. Refresh media kit/rate cards; prioritize top-50 accounts and partner gaps. 31–60 days — Optimize & Prove Lift Ship 6–8 experiments (reward tuning, floor tests, ad timing, offerwall sorting, UX nudges). Pilot 1–2 new monetization partners; renegotiate floors and inventory packaging. Close first wave of renewals/new IOs; publish 2 case studies. 61–90 days — Scale & Launch New SKUs Launch 1–2 user-pay products (e.g., micro-subs/season pass) with clear pricing and churn actions. Stand up QBR cadence, collections playbook, and deal review governance. Present quarterly Monetization Review: revenue lift, SKU roadmap, and hiring plan. Ideal Profile 10–15 years in mobile gaming/consumer apps/adtech/OTT with direct revenue ownership and team leadership. Expert in ad monetization (mediation, bidding, floors, brand safety) and/or offerwall economics at scale. Proven enterprise sales leadership: pipeline design, negotiations, renewals, and narrative selling. Deep data fluency: cohorting, LTV/CAC models, experimentation, pricing science. Strong cross-functional operator: Product, Data, Studio, Finance, Legal, Creator Partnerships. Nice-to-Have Live-stream monetization, creator economy experience. India consumer payments/tax familiarity; global advertiser relationships. Comfort with tokenized rewards/virtual goods (compliance-first mindset). Tools MAX/ironSource, AdMob/Unity, AppsFlyer/Adjust/Branch, Firebase/Amplitude/Mixpanel, BigQuery/Looker, HubSpot/SFDC, Notion/ClickUp, Sheets/Excel. Leadership & Org Design Hire/mentor a Monetization org (8–15 FTEs over 12 months) across Ad Ops, Sales, RevOps/CRM, Creator Monetization, and Analytics. Define career ladders, incentive plans tied to revenue OKRs, and training for policy/brand safety. Interview Process Intro & Fit (30m) Case Presentation : 90-day plan for a 70K-MAU / 40K-DAU app; 5 experiments, 5 accounts, and a revenue forecast. Deep Dives : Ad stack & offerwall, pricing/packaging, and enterprise deal review. Founder Round : Org design, culture, and board communication. References . Compensation & Benefits Market-leading fixed + performance bonus on revenue OKRs; meaningful ESOPs . Health cover, learning budget, top-tier gear. High-autonomy role with direct visibility to founders and the board. How to Apply Send your LinkedIn/resume and a 1-pager on your biggest monetization win + the first SKU you’d launch at THRYL at anand@glazer.games Subject: “VP, Monetization & Partnerships - [Your Full Name]”.
About THRYL THRYL (by Glazer Games) is India’s social gaming & esports platform—ethical, non‑cash‑stakes, community‑first. We combine tournaments, creator‑led content, and a massive catalog of casual games with on‑platform rewards (THRYL Token) and offerwall incentives. We publish video content via Glazer Games channels and run a thriving Discord community. We’re building for scale with brand safety at the core: no gambling, no fantasy, no betting, no pay‑to‑enter tournaments . Why this role now We’re expanding our organic growth engine across Instagram, X, YouTube (via Glazer Games), Discord, and community surfaces. We need a player‑coach who can own strategy and ship content daily , activate creators, and turn viewers → users → advocates —working closely with Esports Production, UA/Growth, and Product. Role overview: Title: Social & Content Lead (Manager) Function: Marketing (Organic Growth / Content / Community) Reports to: Head of Marketing / Growth Location: Surat, Gujarat Schedule: Full‑time; some evenings/weekends for live events Key outcomes (first 90 days) Ship a refreshed channel strategy with weekly calendars for IG, X, YT, Discord, LinkedIn. Establish a content lab : hooks, thumbnails, shorts workflow, A/Bs, and a clean asset tracker. Launch creator pilots (≥ 6 per month) with clear CTAs (install, join Discord, watch live). Build a highlights pipeline from esports/streams → 20–30 shorts/reels per month. Deliver a weekly KPI report with insights and actions. Key outcomes (6 months) MoM growth on primary channels; improved watch time , ER , and CTR vs baseline. Repeatable creator program (≥ 10 active creators/month) with predictable deliverables. Discord : consistent events cadence; improved activation & retention. Organic social contributing meaningful installs / in‑app actions (tracked via UTMs/postbacks where possible). Zero policy violations : brand‑safe and compliant content at scale. Responsibilities (what you’ll own) 1) Strategy & Planning Channel‑wise strategy (IG, X, YT via Glazer Games, Discord, LinkedIn) mapped to funnel goals. Monthly/weekly calendars, campaign timelines, and content priorities (product beats, esports, community). Narrative arcs around creator collabs, tournaments, feature drops, and tentpole moments. 2) Content Production & Publishing Briefs, scripting, editing supervision (or hands‑on for shorts), thumbnail craft. Turn long‑form/livestream assets into snackable highlights, memes, and recaps. On‑time publishing, pinning, and cross‑posting; UTM hygiene and basic SEO for YT. Maintain a single source of truth : asset library, naming, versioning, rights, and clear approvals. 3) Creator & Influencer Program Source, vet, and onboard creators aligned to our brand safety standards. Negotiate deliverables and rates; draft briefs and track outputs in a shared tracker. Grow a dependable bench across Hindi & regional languages; pilot revenue‑share/affiliate experiments. Post‑campaign reports with learnings and next‑step proposals. 4) Community & Discord Ops Daily prompts, polls, AMAs, and creator spotlights; weekly challenges & leaderboards. Moderation and safety: enforce community rules, escalate issues quickly. Coordinate with Campus Ambassadors and power users to amplify events and UGC. 5) Live & Esports Content Work with Broadcast/Production to pre‑plan shots and storylines for highlight capture. Create real‑time social: countdowns, live tweets, clip‑drops, MVP spotlights, post‑match reels. Turn tournament outcomes into evergreen content (top plays, pro tips, micro‑lessons). 6) Measurement & Insights Weekly dashboards: follower growth, ER, watch time, CTR, installs, Discord health. Content lab: A/B hooks & thumbnails; test posting times & formats; iterate fast. Extract insights that feed back into Product/UA (what converts, which narratives work). 7) Governance, Brand Safety & Compliance Zero tolerance for gambling/fantasy/betting or paid entry fee narratives. Adhere to THRYL policies (Terms of Use, Token & Conversion, Offerwall, Community Guidelines, Brand Safety & UA Addendum, Child Safety & Age Gate, Cookie/Tracking). Age‑appropriate creative; accurate disclaimers on rewards & redemptions; responsible influencer disclosures. KPIs & health metrics Audience Growth : MoM follower growth by channel. Engagement : ER/post & ER/video; avg watch time (incl. 30‑sec hold). Acquisition : CTR to store/landing; installs from social; CPI/CPE benchmarks (where trackable). Community : Discord joins, DAUs, message velocity, event participation. Throughput : planned vs published; on‑time rate; creator deliverables completion. Safety : 0 takedowns, 0 policy strikes, 0 age‑gate violations. We set baselines together in Month 1; targets will be ambitious but realistic for each channel’s current state. Must‑have qualifications 4–7 years in social/content for gaming/esports/consumer apps or youth brands. A portfolio of shorts/reels/threads that demonstrably moved metrics. Hands‑on editing (CapCut/Premiere) and thumbnail craft; strong hook & copywriting skills. Analytics fluency: IG Insights, YT Studio, X analytics; UTM discipline; comfort with GA4. End‑to‑end creator ops: sourcing → briefs → contracts → tracking → reporting. Experience running Discord communities and live/social coverage for events. Clear understanding of India’s online gaming sensitivities and ad/creator disclosure norms. Good‑to‑have Managed a 50k+ member Discord; regional language content ops. Basic motion/design (AE/Canva/Figma) proficiency. Familiarity with PostHog/Mixpanel, AppsFlyer/Branch, or similar attribution tools. Esports tournament content experience; broadcast coordination. Tool stack (we use/accept equivalents) Planning/PM: ClickUp/Notion, Google Workspace. Editing/Design: CapCut, Premiere Pro, Photoshop/Canva, Figma. Publishing/Listening: Native schedulers; Hootsuite/Later/Sprout optional. Analytics: IG/X native, YouTube Studio, GA4; UTM builder; (nice) PostHog/Mixpanel. Utilities: Frame.io/Drive for review; Bitly; Discord bots for moderation. Working model & benefits Location: India (Hybrid/Remote); travel for shoots/lan events as needed. Hours: Standard weekdays + event‑aligned evenings/weekends. Compensation: Competitive salary + performance bonus; equipment & learning stipend. Perks: Game credits, creator passes, and access to esports & studio shoots. Growth path 12–18 months: Step up to Senior Lead owning organic growth OKRs. 18–24 months: Build a content pod (editor + designer + community exec) and/or move toward Head of Content/Community . Process & rituals Weekly: Content review & KPI stand‑up; creator pipeline check‑in. Bi‑weekly: Experiment review (what we A/B’d, what we learned). Monthly: Retrospective and next‑month plan; leadership read‑out. Interview process 20‑min intro screen (fit & portfolio walkthrough). 45‑min craft interview (hooks, thumbnails, analytics stories). Take‑home (48–72 hrs): see below. 60‑min panel with Growth, Esports, and Creator Ops. Founder conversation; references; offer. Sample take‑home (2–3 hrs cap) Part A (Strategy): 2‑week calendar (IG, YT Shorts, X) for a mini‑tournament & feature launch. Part B (Craft): Write 5 hooks and 3 thumbnail headlines for one gameplay highlight; mock one thumbnail. Part C (Analysis): Review a provided dashboard; list 5 insights and 5 actions. How to apply Send your resume/LinkedIn and a 10‑slide or 2‑page portfolio: best posts, before/after thumbnails, short video samples, and one mini‑case on a channel you grew (goals → tactics → results). Email to anand@glazer.games with subject: “THRYL — Social & Content Lead — YourName”.
Product Manager - Esports & Rewards (THRYL by Glazer Games) Employer: Glazer Labs Pvt. Ltd. (brand: THRYL by Glazer Games ) Location: Surat, Gujarat • Full-time Reports to: Head of Product (dotted-line to Growth & Monetization) About THRYL THRYL is India’s social-gaming & esports super-app for Gen-Z—2,000+ casual games, creator-led tournaments, live streaming, and ethical rewards (no money-gaming). We are building a safe, compliant, and insanely fun competitive layer at national scale. Role Overview Own the product roadmap for Competitive Play (tournaments) and the Rewards Economy . You will ship smooth player & organizer flows, fair-play systems, and a rewarding non-cash economy (quests, streaks, redemptions) that lifts activation, participation, retention, and ARPDAU/LTV —without compromising user trust or compliance. You’ll Own (Product Pillars) Tournament Experience: discovery, eligibility, registration, lobbies, seeding/brackets, match result capture, leaderboards, highlights, notifications. Organizer Tools: event creation, rulesets, formats, scoring, dispute resolution, audit trails, analytics. Fair Play & Safety: anti-cheat, reporting flows, moderation tooling, KYC where applicable; policy-aligned prize mechanics. Rewards & Progression: quests, streaks, badges, event-linked rewards, marketplace/redemptions; sources/sinks balancing. Monetization Surfaces: compliant placements for rewarded ads/offerwall; sponsored quests with brand safety. Key Responsibilities Strategy & OKRs: Translate company goals (DAU/MAU, participation, watch time, LTV/CAC) into a focused roadmap for Tournaments & Rewards. Discovery: Run player/creator/organizer research, analyze cohorts & funnels, benchmark competitors; define crisp problem statements. Specs & Delivery: Write PRDs (flows, edge cases, metrics, risks), groom backlog, drive sprints with Eng/Design; ship on quality. Experiments: Design A/Bs and holdouts across signup, FTUE prompts, reward pacing, and redemption UX. Economy Design: Model reward sources/sinks, scarcity, cooldowns, and redemption pricing; protect margin and user sentiment. Governance & Policy: Ensure features comply with app-store rules and India’s online-gaming norms (no gambling/fantasy/money-gaming). Analytics: Define events, dashboards, and success metrics; partner with Data for reads and forecasts. Cross-Functional GTM: Coordinate with Esports/Broadcast for event calendars, Growth/SMM for launches, Monetization for ads/offerwall, CX/Trust for policies. Success Metrics (owned / co-owned) Activation & Participation: install→registration→check-in→match-played rate ↑; tournaments per active user ↑. Completion & Satisfaction: bracket completion %, dispute resolution TAT ↓, organizer/player NPS ↑. Engagement: D1/D7/D30 retention ↑; sessions, watch time during events, social actions per event ↑. Rewards Health: quest/streak completion rate ↑; redemption rate at target; economy balance (no inflation), margin ≥ goal. Quality: crash-free %, ANR %, P95 action latency ↓; defects escaped ↓; policy violations = 0. Delivery: roadmap hit rate; experiment velocity; time-to-decision on test reads. Candidate Profile Must-Haves 4–8 years as a PM in consumer apps/gaming/media, with shipped features in competitive play, creator tools, or in-app economies . Demonstrated impact on activation/retention/participation with strong analytics & experiment design. Excellent PRD writing, edge-case thinking, and stakeholder alignment in fast cycles. Technical fluency (APIs/SDKs, eventing/analytics, latency/perf basics). Nice-to-Haves Esports/tournament formats, brackets, anti-cheat/report flows, or organizer portals. Virtual economy/rewards design experience (sources/sinks, pricing, scarcity). Live/video familiarity (stream start success, chat/mod tools). Understanding of India’s online-gaming compliance environment. Tools You’ll Use Jira/Notion • Figma • Firebase/GA4/Amplitude/Mixpanel • Looker/Looker Studio • AppsFlyer/UTMs • BigQuery/SQL (nice) • Confluence/Slides • CX tools (Zendesk/Intercom) 30–60–90 Day Plan 30 Days Audit tournament funnels, organizer pain points, and rewards economy; publish Metrics Dictionary & top gaps. Lock Q OKRs ; draft “Tournaments v2” and “Rewards v2” problem statements with success criteria. 60 Days Ship 2–3 improvements (e.g., streamlined registration/check-in, dispute flow v1, quest pacing tweaks). Launch first A/B tests (FTUE tournament prompt, streak nudge, redemption UX); stand up organizer dashboard MVP. 90 Days Release Tournaments v2 (bracket reliability + result capture polish) or Rewards v2 (quests/streaks + marketplace curation). Show sustained lifts in participation and D7/D30, with a public-facing changelog and internal playbook. Lock next-quarter roadmap with validated bets and estimates. Collaboration Map Engineering: feature delivery, SDK hygiene, performance, reliability. Design/UX: flows, IA, accessibility, empty-state education. Esports/Broadcast: event formats, schedules, on-day ops. Monetization/Economy: rewarded surfaces, sponsored quests, margin. Growth/SMM: GTM, notifications, creator tie-ins. Data: instrumentation, dashboards, test reads, forecasting. CX/Trust & Safety/Legal: policy, moderation, T&Cs, dispute handling. What We Offer End-to-end ownership of the competitive & rewards backbone of a fast-scaling gaming & esports platform. A high-autonomy, experiment-driven culture where your work ships weekly and moves core KPIs. Rapid growth, creator/esports exposure, and performance-linked upside. How to Apply: Send your CV, 2 PRDs or case studies (redacted OK) with metrics, and a one-page 30-day plan to improve tournament participation and reward redemption UX at THRYL. Email: anand@glazer.games Subject: Application for Product Manager - Esports & Rewards - [Full Name]
Title: Marketing Manager — Growth & Brand (Gaming/Esports) Employer: Glazer Labs Pvt. Ltd. (brand: THRYL by Glazer Games) Location: Surat, Gujarat • Full-time Reports to: Head of Growth / COO Compensation: Competitive salary + performance bonus About THRYL THRYL is India’s social-gaming & esports super-app for Gen-Z—community, 2,000+ casual games, creator-led tournaments, live streams, and ethical rewards (non-money gaming). We partner with studios and brands for UA, creator activations, and esports IPs. Role Overview You will own end-to-end marketing: performance UA, lifecycle/CRM, brand & content strategy, creator/influencer programs, esports/broadcast marketing, and B2B/product marketing. Your north star: high-quality installs, retention, and brand love—delivered with compliance and speed. Key Responsibilities Strategy & Planning Build the annual/quarterly marketing plan mapped to growth targets, launches, and the esports calendar. Define ICPs, segments, and messaging for Gen-Z gamers, creators, and partners. Own channel mix and budget allocation across paid, owned, earned. User Acquisition (Performance) Plan, launch, and optimize campaigns across Google UAC, Meta, YouTube, OEMs/affiliates, networks. Maintain CPI/CPE/CPL targets; implement creative testing (hooks, thumbnails, lengths). Enforce UTM/AppsFlyer hygiene; partner with Growth on cohort quality and ROAS. Lifecycle & CRM Own push/email/in-app journeys (onboarding, activation, reactivation, winback). Work with Product to run A/B experiments across FTUE, paywalls, offerwall prompts, and esports funnels. Improve D1/D7/D30 retention and activation → first play rates. Brand, Content & Social (in partnership with SMM/Design) Set the brand narrative and content pillars; approve calendars for Instagram, X, YouTube, Discord, LinkedIn. Ship hero moments: launches, tournaments, creator collabs, campus/community drives. Ensure brand safety & guidelines across all surfaces. Creator/Influencer & Esports Marketing Develop creator tiers, briefs, and compensation frameworks with Growth. Co-market esports IPs: pre-buzz → live coverage → highlight reels → recap case studies. Track creator ROI vs goals (installs, watch time, DAU reactivation). Product & B2B Marketing Turn features (live streaming, dashboards, rewards) into clear value props and GTM toolkits. Publish one-pagers, decks, and case studies for studios/brands with the BD team. Analytics, Ops & Governance Build dashboards; review weekly business (installs, CAC/LTV, retention, content ER, creator ROI). Standardize briefs, postmortems, and learnings into playbooks. Ensure compliance with platform policies and India’s online-gaming norms (no money-gaming promotion). Must-Haves 4–8 years in consumer-app or gaming/esports marketing with UA + brand ownership. Hands-on with Google Ads/UAC, Meta Ads, YouTube, and affiliate/OEM channels. Strong analytics (AppsFlyer/GA/Looker/Sheets), experiment design, and cohort thinking. Demonstrated success improving installs, CAC, and retention; portfolio/case studies required. Excellent creative judgment and brief writing; comfort working with designers/editors and creators. Fluent in English & Hindi; gamer/creator culture awareness. Nice-to-Haves Experience with campus/community programs and livestream/broadcast marketing. Tools exposure: Braze/OneSignal/Firebase for CRM; Jira/Notion for ops. Familiarity with India’s online-gaming compliance landscape. Tools You’ll Use AppsFlyer • Google Ads/UAC • Meta Ads • YouTube Studio • GA/Looker Studio • Firebase/OneSignal/Braze • Notion/Jira • Google Slides/Sheets • Canva/Figma • X Pro (TweetDeck)
Senior UI/UX Designer – THRYL Position: Senior UI/UX Designer Location: On-site – Surat, Gujarat Experience: Minimum 5 Years Employment Type: Full-time About THRYL THRYL, powered by Glazer Labs , is shaping the future of gaming in India with a super-app experience that blends esports, casual games, live streaming, and a tokenized rewards system. With 400K+ users, 74K+ DAU, and 2,000+ games , we’re on a mission to scale to 1M+ installs by December 2025 while redefining what social + gaming experiences look like. Design is at the heart of THRYL’s mission — from immersive esports experiences to intuitive casual gaming flows . We’re looking for a Senior UI/UX Designer who can craft seamless, playful, and rewarding experiences for millions of gamers. About the Role As a Senior UI/UX Designer at THRYL , you will lead the end-to-end design process across mobile and web platforms. You’ll work closely with product, engineering, and growth teams to translate complex gaming, social, and monetization flows into intuitive designs . You will also play a key role in defining design systems, user journeys, and visual identity for THRYL. Key Responsibilities End-to-End Design: Lead the design lifecycle — from research, wireframes, and prototypes to high-fidelity mockups and delivery. User Research: Conduct interviews, usability testing, and feedback sessions to validate designs. Gaming-Centric UX: Design leaderboards, live streaming UIs, token redemption flows, and offerwall experiences optimized for gamers. Consistency: Maintain brand guidelines, typography, and scalable design systems across products. Collaboration: Work with product managers, developers, and stakeholders to ensure design feasibility and execution. Innovation: Stay updated with design trends, gaming UX patterns, and emerging tools to drive innovation. Leadership: Mentor junior designers, conduct reviews, and guide the overall design vision for THRYL’s ecosystem. Requirements Bachelor’s degree in Design, HCI, or related field. 5+ years of proven experience in UI/UX design (mobile-first products preferred). Strong portfolio showcasing mobile + web projects , ideally in consumer or gaming apps. Proficiency with modern design tools: Figma, Sketch, Adobe XD, Photoshop, Illustrator . Solid understanding of user-centered design, interaction design, and design thinking . Strong knowledge of design systems, responsive layouts, and accessibility principles . Excellent collaboration, communication, and storytelling skills. Preferred Qualifications Experience designing gaming, streaming, or social applications . Familiarity with motion design and micro-interactions for engaging user flows. Understanding of data-driven design and A/B testing. Knowledge of Web3/token economy UX patterns (bonus). What We Offer Opportunity to design for India’s fastest-growing gaming platform . Competitive compensation + performance bonuses. Equity options to share in THRYL’s success. Comprehensive health insurance and wellness perks. Professional growth opportunities: design conferences, certifications, workshops . At THRYL, your designs won’t just look good — they’ll shape how millions of gamers play, connect, and earn .
Position: DevOps Engineer Location: On-site – Surat Experience: Minimum 3 Years Employment Type: Full-time About THRYL THRYL, powered by Glazer Labs , is building India’s first gaming super-app – a hub for esports, hyper-casual games, streaming, and tokenized rewards. With 400K+ users , 74K DAU , and over 2,000 games , THRYL is redefining how gamers play, connect, and earn. As we scale toward 1M+ installs by December 2025 , our infrastructure needs to be fast, reliable, and secure . That’s where you come in. About the Role We are seeking a DevOps Engineer with a passion for automation, infrastructure management, and continuous delivery. You will own the pipelines, cloud deployments, and monitoring systems that power THRYL’s high-traffic platform — ensuring seamless updates, high uptime, and cost-efficient scaling. Key Responsibilities CI/CD Automation : Design, implement, and maintain pipelines (Jenkins, GitLab CI, GitHub Actions). Cloud Infrastructure Management : Manage and optimize AWS/Azure/GCP environments for scalability and cost efficiency . Infrastructure as Code (IaC) : Build, deploy, and manage environments using Terraform, Ansible, or similar tools . Monitoring & Reliability : Implement observability (Prometheus, Grafana, ELK, CloudWatch) to ensure high uptime and quick incident resolution. Security & Compliance : Apply best practices for secrets management, network policies, and compliance. Developer Collaboration : Work closely with the engineering team to streamline deployments and reduce release friction. Incident Management : Proactively monitor, troubleshoot, and resolve production issues. Requirements Bachelor’s degree in Computer Science, Engineering, or related field. 3+ years of hands-on DevOps experience. Strong knowledge of CI/CD tools (Jenkins, GitLab CI, GitHub Actions). Proficiency with Docker & Kubernetes for containerization and orchestration. Hands-on experience with AWS/Azure/GCP services . Solid scripting skills in Python, Bash, or Shell . Familiarity with IaC tools ( Terraform, Ansible, or equivalent ). Strong problem-solving and troubleshooting skills. Excellent collaboration and communication abilities. Preferred Qualifications Experience scaling infrastructure for consumer apps or gaming platforms . Familiarity with cost optimization strategies in AWS/Azure/GCP. Exposure to microservices architecture and service mesh (Istio/Linkerd). Experience with incident management playbooks and on-call rotations. Passion for gaming, streaming, or real-time applications . What We Offer Opportunity to build infrastructure at scale for India’s fastest-growing gaming platform. Competitive compensation with performance bonuses . Equity options to share in THRYL’s success. Comprehensive health insurance and wellness stipend. Professional growth support: certifications, training, and tech conferences. At THRYL, your work won’t just keep systems running — it will power the gaming experiences of millions of users across India.
Job Title: Full Stack Developer Location: On-site – Surat Experience Required: 3–5 Years About THRYL THRYL, powered by Glazer Labs , is a next-generation gaming super-app combining esports, casual games, offerwall rewards, and a tokenized economy. With over 400K+ users, 74K+ DAU , and 70% organic growth, we are building India’s most engaging social + gaming ecosystem. Our vision is to make gaming social, rewarding, and accessible , while staying aligned with ethical gaming standards. From esports tournaments with live streaming to 2,000+ hyper-casual games and a vibrant token economy, THRYL is scaling fast towards 1M+ installs by December 2025 . As part of our core technology team , you’ll be at the heart of building the backbone that powers this platform at scale. About the Role We are looking for a Full Stack Developer who thrives on solving complex problems, building scalable web and mobile solutions, and collaborating across product, growth, and design teams. You’ll work across the entire tech stack – frontend, backend, APIs, and cloud deployment – to deliver experiences that delight millions of gamers. Key Responsibilities Full-Stack Development: Design, build, and maintain scalable applications across frontend (React.js/Next.js) and backend (Node.js/Express or similar) . API Development & Integration: Build and integrate RESTful APIs and backend services powering our gaming, esports, and token features. Performance & Scalability: Optimize applications for high concurrency (25K+ CCU streams, 40K+ DAU) with a focus on speed and reliability. Collaboration: Work closely with product managers, designers, and growth teams to implement features end-to-end. Quality Assurance: Write modular, testable code ; participate in code reviews, QA, and maintain CI/CD pipelines. DevOps & Deployment: Deploy and maintain applications on cloud infrastructure (AWS, Docker, Kubernetes) . Continuous Improvement: Refactor and enhance existing codebases, propose new tools/technologies, and ensure best practices. Must-Have Skills & Qualifications Strong proficiency in JavaScript/TypeScript with hands-on experience in React.js (Next.js preferred) . Solid backend experience with Node.js (Express/NestJS) or similar frameworks like Django / Spring Boot. Strong understanding of RESTful APIs, authentication flows, and integration best practices . Proficiency with PostgreSQL (experience with Redis/MongoDB a plus). Experience with Git, Docker, CI/CD pipelines , and agile team workflows. Strong problem-solving skills and the ability to translate product requirements into scalable code . Nice-to-Have Skills Familiarity with AWS services (EC2, S3, Lambda, CloudFront, RDS) . Exposure to microservices & event-driven architectures . Understanding of real-time systems (WebSockets, Socket.IO, Pub/Sub) for chat, leaderboards, and live features. Experience optimizing apps for gaming platforms or high-engagement consumer products . Passion for gaming, esports, or blockchain-based applications . What We Offer Be part of building India’s first gaming super-app at scale. Fast-paced startup environment with end-to-end ownership of projects. Access to cutting-edge gaming, esports, and web3 innovations . Collaborative and ambitious team driven by vision, not hierarchy . Competitive salary, growth path, and perks aligned with startup culture. At THRYL, you’re not just writing code – you’re helping build the future of gaming + social engagement in India .
Position: Growth Manager – Casual / Social Games Location: On-site – Surat Experience: 5+ Years in Growth, Product Marketing, or Gaming Ecosystem Employment Type: Full-time About THRYL THRYL, powered by Glazer Labs , is India’s first gaming super-app , bringing together esports, casual/social games, live streaming, and tokenized rewards. With 400K+ users, 74K DAU, and 20,000+ hyper-casual games , THRYL is on track to reach 1M+ installs by December 2025 . Casual/Social Games are a core growth pillar . We are seeking a Growth Manager who will lead strategies to scale MAU to 500K+ in the next 12–14 months while unlocking sustainable monetization from player engagement. Role Overview The Growth Manager will own acquisition, retention, engagement, and monetization strategies for THRYL’s casual/social game vertical. This role requires a balance of data-driven growth hacking, creative campaign execution, and deep understanding of gaming ecosystems. Key Responsibilities 1. Growth & Acquisition Build and execute growth campaigns across organic, influencer, referral, and paid channels . Scale campus ambassador & creator-led programs to boost installs. Drive cross-promotion between THRYL’s esports and social gaming ecosystem. 2. Engagement & Retention Design daily streaks, leaderboards, quests, and season passes to drive stickiness. Integrate social loops (friends, communities, creator ladders) to improve network effects. Monitor cohorts to improve Day 1/Day 7/Day 30 retention rates . 3. Monetization Scale offerwall completions, in-game ads, and micro-subscriptions . Optimize reward catalog pricing and align rewards with monetizable actions. Work with ad networks to increase eCPM and fill rates . 4. Analytics & Reporting Track key KPIs: DAU, MAU, ARPU, ARPPU, LTV, Churn . Build growth dashboards with product/data teams for real-time decision making . Conduct A/B tests for onboarding, gameplay incentives, and reward flows. 5. Leadership & Collaboration Own and deliver the 12–14 month roadmap to 500K MAU . Collaborate with product, design, and tech teams to prioritize growth features. Mentor growth associates, set weekly OKRs, and report progress to leadership. Requirements Bachelor’s or Master’s degree in Business, Marketing, or related field. 5+ years of proven growth experience in consumer apps, gaming, or digital ecosystems. Track record of scaling MAU and revenue in high-growth environments. Strong knowledge of growth frameworks, retention strategies, and A/B testing . Analytical mindset with experience in PostHog, Mixpanel, Firebase, or similar tools . Deep understanding of gaming monetization (ads, offerwalls, subscriptions) . Strong leadership, communication, and stakeholder management skills. Preferred Qualifications Experience in casual/social gaming apps or consumer engagement platforms. Familiarity with Web3 / token-based rewards . Strong network with publishers, creators, and community managers . Experience running creator/influencer-led growth campaigns . What We Offer Opportunity to scale a gaming ecosystem to 500K+ MAU. Competitive compensation with performance-linked bonuses . Equity options to share in THRYL’s growth. Comprehensive health and wellness perks. Professional growth opportunities: certifications, conferences, leadership training . Growth Strategy & Proposal to Senior Management Objective: Scale Casual/Social Games MAU from current base to 500K+ within 12–14 months and generate revenue from player engagement. Strategic Pillars 1. Acquisition Campus Ambassadors: Expand to 2,500+ students driving installs via challenges & referral rewards. Creator-Led Growth: Partner with 100+ micro-influencers for social game tournaments. Performance Marketing: Run small-scale pilots with strict CAC vs LTV guardrails . Cross-Promotion: Convert esports users into casual game players through reward-linked campaigns. 2. Engagement & Retention Launch daily streak rewards to improve D1/D7 retention. Roll out monthly cross-game leaderboards with prize pools. Build community ladders and friend-invite bonuses for social loops. Introduce mini season passes for casual players with low-cost subscription tiers. 3. Monetization Optimize offerwall completion funnel with better task visibility. Integrate ads + rewarded video loops across high-traffic casual games. Expand reward catalog to include popular vouchers (gaming credits, OTT, lifestyle brands). Experiment with micro-subscription bundles (₹49–₹99/month) . 4. Measurement & Reporting Weekly growth dashboard tracking MAU, DAU, ARPU, completion rates, retention curves . Monthly reporting to senior management with variance vs targets . Continuous A/B testing on onboarding, reward placements, and notifications. 12–14 Month Roadmap Q1 (0–3 months): Build referral loops, launch new leaderboard formats, optimize offerwall visibility. Q2 (4–6 months): Scale campus ambassador program nationwide, onboard 50 creators, roll out daily streaks. Q3 (7–9 months): Introduce season passes, expand ad integrations, optimize ARPU via catalog revamp. Q4 (10–12 months): Double down on top-performing channels, optimize LTV:CAC ratio, scale to 500K MAU . Proposal Summary to Senior Management: With focused execution across acquisition, engagement, and monetization , THRYL can scale casual/social games to 500K+ MAU within 12–14 months , while simultaneously generating revenue through offerwalls, ads, and subscriptions . This vertical will create a sticky, monetizable user base that complements esports growth and strengthens THRYL’s position as India’s gaming super-app.
Senior React Native Developer – THRYL Job Title: Senior React Native Developer Location: On-site – Surat, Gujarat Experience Required: 3–5 Years About THRYL THRYL, powered by Glazer Labs , is building India’s first gaming super-app — a hub where esports, casual games, rewards, and live streams converge. With 400K+ users , 74K DAU , and 2,000+ hyper-casual games , we’re on a mission to scale to 1M+ installs by December 2025 while shaping the future of ethical and competitive gaming . Our platform integrates esports tournaments, streaming, and tokenized rewards — giving players a truly social, rewarding, and scalable mobile gaming experience . Joining THRYL means you won’t just be coding features — you’ll be crafting the mobile-first experience used by millions of gamers across India. Role Overview As a Senior React Native Developer , you will architect, build, and optimize the THRYL mobile experience for both iOS and Android. From pixel-perfect UI to real-time tournament feeds, you’ll ensure the app delivers seamless performance, scalability, and delight . You’ll also mentor junior developers and shape the technical roadmap of our mobile ecosystem. Key Responsibilities 1. UI/UX Implementation Convert Figma/Sketch designs into pixel-perfect React Native components. Ensure adaptive layouts for different devices, densities, and orientations. Implement accessibility best practices (WCAG, screen readers, touch targets). 2. State Management & Data Flow Architect state using Redux / MobX / Context + Hooks . Implement offline caching, optimistic updates, and conflict resolution. Collaborate with backend on API contracts and GraphQL schemas . 3. API & Real-Time Integration Integrate RESTful APIs & WebSockets for chat, tournaments, and rewards. Implement secure token storage , OAuth2/JWT flows, and error handling. Optimize data sync for low bandwidth environments. 4. Third-Party SDKs & Native Modules Integrate streaming SDKs (YouTube Live, RTMP clients). Add monetization SDKs (Offerwall, AdX, Firebase). Develop native modules (Objective-C/Swift, Java/Kotlin) when required. 5. Performance Optimization Profile performance with Flipper, Xcode, Android Studio . Maintain 60 FPS UI with lazy loading, Hermes, ProGuard/R8. Reduce startup times and memory footprints. 6. Testing & QA Write unit tests (Jest, RTL). Build end-to-end test suites (Detox, Appium). Debug and fix crashes with Sentry/Crashlytics . 7. CI/CD & Release Management Automate builds with Fastlane/Bitrise . Enforce code linting, pre-commit hooks, PR templates . Manage App Store/Play Store releases and post-release monitoring. 8. Cross-Functional Collaboration Work with PMs, UX/UI designers, and QA teams to deliver features. Participate in sprint planning, refinement, and hotfixes. Define technical “ Definition of Done ” for each release. 9. Mentorship & Knowledge Sharing Conduct code reviews and pair programming . Mentor junior engineers, enforce best practices. Document architectural decisions and onboarding guides. 10. Continuous Improvement & R&D Stay current with React Native ecosystem (Fabric, TurboModules) . Explore emerging mobile tech (AR/VR, ML on-device). Lead “ tech radar ” sessions to evaluate libraries and tools. Required Qualifications Bachelor’s/Master’s in Computer Science, Engineering, or equivalent. 3–5 years of professional React Native experience. At least one live app on App Store/Google Play. Strong in JavaScript/TypeScript and functional programming. Deep knowledge of native mobile concepts (threading, memory, build systems). Proven experience with real-time features & media streaming . Proficiency in Git, Agile workflows, JIRA, Confluence . Strong communication & collaboration skills. Preferred Qualifications Experience in gaming, live streaming, or social apps . Familiarity with blockchain/Web3 SDKs and token flows. Open-source contributions in React Native ecosystem. Experience with GraphQL, Apollo, Relay . ISTQB or equivalent testing certification. What We Offer Competitive salary + performance bonuses . Equity options to share in THRYL’s growth. Health insurance & wellness stipend . Sponsorship for tech conferences, certifications, and internal training . 🔥 At THRYL, you’ll be building the mobile-first social gaming experience for millions of players . If you’re passionate about performance, scale, and gaming innovation, this is your place.
Title: Marketing Manager Growth & Brand (Gaming/Esports) Employer: Glazer Labs Pvt. Ltd. (brand: THRYL by Glazer Games) Location: Surat, Gujarat Full-time Reports to: Head of Growth / COO Compensation: Competitive salary + performance bonus About THRYL THRYL is India's social-gaming & esports super-app for Gen-Zcommunity, 2,000+ casual games, creator-led tournaments, live streams, and ethical rewards (non-money gaming). We partner with studios and brands for UA, creator activations, and esports IPs. Role Overview You will own end-to-end marketing: performance UA, lifecycle/CRM, brand & content strategy, creator/influencer programs, esports/broadcast marketing, and B2B/product marketing. Your north star: high-quality installs, retention, and brand lovedelivered with compliance and speed. Key Responsibilities Strategy & Planning Build the annual/quarterly marketing plan mapped to growth targets, launches, and the esports calendar. Define ICPs, segments, and messaging for Gen-Z gamers, creators, and partners. Own channel mix and budget allocation across paid, owned, earned. User Acquisition (Performance) Plan, launch, and optimize campaigns across Google UAC, Meta, YouTube, OEMs/affiliates, networks. Maintain CPI/CPE/CPL targets; implement creative testing (hooks, thumbnails, lengths). Enforce UTM/AppsFlyer hygiene; partner with Growth on cohort quality and ROAS. Lifecycle & CRM Own push/email/in-app journeys (onboarding, activation, reactivation, winback). Work with Product to run A/B experiments across FTUE, paywalls, offerwall prompts, and esports funnels. Improve D1/D7/D30 retention and activation ? first play rates. Brand, Content & Social (in partnership with SMM/Design) Set the brand narrative and content pillars; approve calendars for Instagram, X, YouTube, Discord, LinkedIn. Ship hero moments: launches, tournaments, creator collabs, campus/community drives. Ensure brand safety & guidelines across all surfaces. Creator/Influencer & Esports Marketing Develop creator tiers, briefs, and compensation frameworks with Growth.Co-market esports IPs: pre-buzz ? live coverage ? highlight reels ? recap case studies. Track creator ROI vs goals (installs, watch time, DAU reactivation). Product & B2B Marketing Turn features (live streaming, dashboards, rewards) into clear value props and GTM toolkits. Publish one-pagers, decks, and case studies for studios/brands with the BD team. Analytics, Ops & Governance Build dashboards; review weekly business (installs, CAC/LTV, retention, content ER, creator ROI). Standardize briefs, postmortems, and learnings into playbooks. Ensure compliance with platform policies and India's online-gaming norms (no money-gaming promotion). Must-Haves 48 years in consumer-app or gaming/esports marketing with UA + brand ownership. Hands-on with Google Ads/UAC, Meta Ads, YouTube, and affiliate/OEM channels. Strong analytics (AppsFlyer/GA/Looker/Sheets), experiment design, and cohort thinking. Demonstrated success improving installs, CAC, and retention; portfolio/case studies required. Excellent creative judgment and brief writing; comfort working with designers/editors and creators. Fluent in English & Hindi; gamer/creator culture awareness. Nice-to-Haves Experience with campus/community programs and livestream/broadcast marketing. Tools exposure: Braze/OneSignal/Firebase for CRM; Jira/Notion for ops. Familiarity with India's online-gaming compliance landscape. Tools You'll Use AppsFlyer Google Ads/UAC Meta Ads YouTube Studio GA/Looker Studio Firebase/OneSignal/Braze Notion/Jira Google Slides/Sheets Canva/Figma X Pro (TweetDeck)
About THRYL THRYL (by Glazer Games) is India's social gaming & esports platformethical, non?cash?stakes, community?first. We combine tournaments, creator?led content, and a massive catalog of casual games with on?platform rewards (THRYL Token) and offerwall incentives. We publish video content via Glazer Games channels and run a thriving Discord community. We're building for scale with brand safety at the core: no gambling, no fantasy, no betting, no pay?to?enter tournaments . Why this role now We're expanding our organic growth engine across Instagram, X, YouTube (via Glazer Games), Discord, and community surfaces. We need a player?coach who can own strategy and ship content daily , activate creators, and turn viewers ? users ? advocates working closely with Esports Production, UA/Growth, and Product. Role overview: Title: Social & Content Lead (Manager) Function: Marketing (Organic Growth / Content / Community) Reports to: Head of Marketing / Growth Location: Surat, Gujarat Schedule: Full?time; some evenings/weekends for live events Key outcomes (first 90 days) Ship a refreshed channel strategy with weekly calendars for IG, X, YT, Discord, LinkedIn. Establish a content lab : hooks, thumbnails, shorts workflow, A/Bs, and a clean asset tracker. Launch creator pilots (? 6 per month) with clear CTAs (install, join Discord, watch live). Build a highlights pipeline from esports/streams ? 2030 shorts/reels per month. Deliver a weekly KPI report with insights and actions. Key outcomes (6 months) MoM growth on primary channels; improved watch time , ER , and CTR vs baseline. Repeatable creator program (? 10 active creators/month) with predictable deliverables. Discord : consistent events cadence; improved activation & retention. Organic social contributing meaningful installs / in?app actions (tracked via UTMs/postbacks where possible). Zero policy violations : brand?safe and compliant content at scale. Responsibilities (what you'll own) 1) Strategy & Planning Channel?wise strategy (IG, X, YT via Glazer Games, Discord, LinkedIn) mapped to funnel goals. Monthly/weekly calendars, campaign timelines, and content priorities (product beats, esports, community). Narrative arcs around creator collabs, tournaments, feature drops, and tentpole moments. 2) Content Production & Publishing Briefs, scripting, editing supervision (or hands?on for shorts), thumbnail craft. Turn long?form/livestream assets into snackable highlights, memes, and recaps. On?time publishing, pinning, and cross?posting; UTM hygiene and basic SEO for YT. Maintain a single source of truth : asset library, naming, versioning, rights, and clear approvals. 3) Creator & Influencer Program Source, vet, and onboard creators aligned to our brand safety standards. Negotiate deliverables and rates; draft briefs and track outputs in a shared tracker. Grow a dependable bench across Hindi & regional languages; pilot revenue?share/affiliate experiments. Post?campaign reports with learnings and next?step proposals. 4) Community & Discord Ops Daily prompts, polls, AMAs, and creator spotlights; weekly challenges & leaderboards. Moderation and safety: enforce community rules, escalate issues quickly. Coordinate with Campus Ambassadors and power users to amplify events and UGC. 5) Live & Esports Content Work with Broadcast/Production to pre?plan shots and storylines for highlight capture. Create real?time social: countdowns, live tweets, clip?drops, MVP spotlights, post?match reels. Turn tournament outcomes into evergreen content (top plays, pro tips, micro?lessons). 6) Measurement & Insights Weekly dashboards: follower growth, ER, watch time, CTR, installs, Discord health. Content lab: A/B hooks & thumbnails; test posting times & formats; iterate fast. Extract insights that feed back into Product/UA (what converts, which narratives work). 7) Governance, Brand Safety & Compliance Zero tolerance for gambling/fantasy/betting or paid entry fee narratives. Adhere to THRYL policies (Terms of Use, Token & Conversion, Offerwall, Community Guidelines, Brand Safety & UA Addendum, Child Safety & Age Gate, Cookie/Tracking). Age?appropriate creative; accurate disclaimers on rewards & redemptions; responsible influencer disclosures. KPIs & health metrics Audience Growth : MoM follower growth by channel. Engagement : ER/post & ER/video; avg watch time (incl. 30?sec hold). Acquisition : CTR to store/landing; installs from social; CPI/CPE benchmarks (where trackable). Community : Discord joins, DAUs, message velocity, event participation. Throughput : planned vs published; on?time rate; creator deliverables completion. Safety : 0 takedowns, 0 policy strikes, 0 age?gate violations. We set baselines together in Month 1; targets will be ambitious but realistic for each channel's current state. Must?have qualifications 47 years in social/content for gaming/esports/consumer apps or youth brands. A portfolio of shorts/reels/threads that demonstrably moved metrics. Hands?on editing (CapCut/Premiere) and thumbnail craft; strong hook & copywriting skills. Analytics fluency: IG Insights, YT Studio, X analytics; UTM discipline; comfort with GA4. End?to?end creator ops: sourcing ? briefs ? contracts ? tracking ? reporting. Experience running Discord communities and live/social coverage for events. Clear understanding of India's online gaming sensitivities and ad/creator disclosure norms. Good?to?have Managed a 50k+ member Discord; regional language content ops. Basic motion/design (AE/Canva/Figma) proficiency. Familiarity with PostHog/Mixpanel, AppsFlyer/Branch, or similar attribution tools. Esports tournament content experience; broadcast coordination. Tool stack (we use/accept equivalents) Planning/PM: ClickUp/Notion, Google Workspace. Editing/Design: CapCut, Premiere Pro, Photoshop/Canva, Figma. Publishing/Listening: Native schedulers; Hootsuite/Later/Sprout optional. Analytics: IG/X native, YouTube Studio, GA4; UTM builder; (nice) PostHog/Mixpanel. Utilities: Frame.io/Drive for review; Bitly; Discord bots for moderation. Working model & benefits Location: India (Hybrid/Remote); travel for shoots/lan events as needed. Hours: Standard weekdays + event?aligned evenings/weekends. Compensation: Competitive salary + performance bonus; equipment & learning stipend. Perks: Game credits, creator passes, and access to esports & studio shoots. Growth path 1218 months: Step up to Senior Lead owning organic growth OKRs. 1824 months: Build a content pod (editor + designer + community exec) and/or move toward Head of Content/Community . Process & rituals Weekly: Content review & KPI stand?up; creator pipeline check?in. Bi?weekly: Experiment review (what we A/B'd, what we learned). Monthly: Retrospective and next?month plan; leadership read?out. Interview process 20?min intro screen (fit & portfolio walkthrough). 45?min craft interview (hooks, thumbnails, analytics stories). Take?home (4872 hrs): see below. 60?min panel with Growth, Esports, and Creator Ops. Founder conversation; references; offer. Sample take?home (23 hrs cap) Part A (Strategy): 2?week calendar (IG, YT Shorts, X) for a mini?tournament & feature launch. Part B (Craft): Write 5 hooks and 3 thumbnail headlines for one gameplay highlight; mock one thumbnail. Part C (Analysis): Review a provided dashboard; list 5 insights and 5 actions. How to apply Send your resume/LinkedIn and a 10?slide or 2?page portfolio: best posts, before/after thumbnails, short video samples, and one mini?case on a channel you grew (goals ? tactics ? results). Email to [HIDDEN TEXT] with subject: THRYL Social & Content Lead YourName.
Senior UI/UX Designer THRYL Position: Senior UI/UX Designer Location: On-site Surat, Gujarat Experience: Minimum 5 Years Employment Type: Full-time About THRYL THRYL, powered by Glazer Labs , is shaping the future of gaming in India with a super-app experience that blends esports, casual games, live streaming, and a tokenized rewards system. With 400K+ users, 74K+ DAU, and 2,000+ games , we're on a mission to scale to 1M+ installs by December 2025 while redefining what social + gaming experiences look like. Design is at the heart of THRYL's mission from immersive esports experiences to intuitive casual gaming flows . We're looking for a Senior UI/UX Designer who can craft seamless, playful, and rewarding experiences for millions of gamers. About the Role As a Senior UI/UX Designer at THRYL , you will lead the end-to-end design process across mobile and web platforms. You'll work closely with product, engineering, and growth teams to translate complex gaming, social, and monetization flows into intuitive designs . You will also play a key role in defining design systems, user journeys, and visual identity for THRYL. Key Responsibilities End-to-End Design: Lead the design lifecycle from research, wireframes, and prototypes to high-fidelity mockups and delivery. User Research: Conduct interviews, usability testing, and feedback sessions to validate designs. Gaming-Centric UX: Design leaderboards, live streaming UIs, token redemption flows, and offerwall experiences optimized for gamers. Consistency: Maintain brand guidelines, typography, and scalable design systems across products. Collaboration: Work with product managers, developers, and stakeholders to ensure design feasibility and execution. Innovation: Stay updated with design trends, gaming UX patterns, and emerging tools to drive innovation. Leadership: Mentor junior designers, conduct reviews, and guide the overall design vision for THRYL's ecosystem. Requirements Bachelor's degree in Design, HCI, or related field. 5+ years of proven experience in UI/UX design (mobile-first products preferred). Strong portfolio showcasing mobile + web projects , ideally in consumer or gaming apps. Proficiency with modern design tools: Figma, Sketch, Adobe XD, Photoshop, Illustrator . Solid understanding of user-centered design, interaction design, and design thinking . Strong knowledge of design systems, responsive layouts, and accessibility principles . Excellent collaboration, communication, and storytelling skills. Preferred Qualifications Experience designing gaming, streaming, or social applications . Familiarity with motion design and micro-interactions for engaging user flows. Understanding of data-driven design and A/B testing. Knowledge of Web3/token economy UX patterns (bonus). What We Offer Opportunity to design for India's fastest-growing gaming platform . Competitive compensation + performance bonuses. Equity options to share in THRYL's success. Comprehensive health insurance and wellness perks. Professional growth opportunities: design conferences, certifications, workshops . At THRYL, your designs won't just look good they'll shape how millions of gamers play, connect, and earn .
Position: Growth Manager Casual / Social Games Location: On-site Surat Experience: 5+ Years in Growth, Product Marketing, or Gaming Ecosystem Employment Type: Full-time About THRYL THRYL, powered by Glazer Labs , is India's first gaming super-app , bringing together esports, casual/social games, live streaming, and tokenized rewards. With 400K+ users, 74K DAU, and 20,000+ hyper-casual games , THRYL is on track to reach 1M+ installs by December 2025 . Casual/Social Games are a core growth pillar . We are seeking a Growth Manager who will lead strategies to scale MAU to 500K+ in the next 1214 months while unlocking sustainable monetization from player engagement. Role Overview The Growth Manager will own acquisition, retention, engagement, and monetization strategies for THRYL's casual/social game vertical. This role requires a balance of data-driven growth hacking, creative campaign execution, and deep understanding of gaming ecosystems. Key Responsibilities 1. Growth & Acquisition Build and execute growth campaigns across organic, influencer, referral, and paid channels . Scale campus ambassador & creator-led programs to boost installs. Drive cross-promotion between THRYL's esports and social gaming ecosystem. 2. Engagement & Retention Design daily streaks, leaderboards, quests, and season passes to drive stickiness. Integrate social loops (friends, communities, creator ladders) to improve network effects. Monitor cohorts to improve Day 1/Day 7/Day 30 retention rates . 3. Monetization Scale offerwall completions, in-game ads, and micro-subscriptions . Optimize reward catalog pricing and align rewards with monetizable actions. Work with ad networks to increase eCPM and fill rates . 4. Analytics & Reporting Track key KPIs: DAU, MAU, ARPU, ARPPU, LTV, Churn . Build growth dashboards with product/data teams for real-time decision making . Conduct A/B tests for onboarding, gameplay incentives, and reward flows. 5. Leadership & Collaboration Own and deliver the 1214 month roadmap to 500K MAU . Collaborate with product, design, and tech teams to prioritize growth features. Mentor growth associates, set weekly OKRs, and report progress to leadership. Requirements Bachelor's or Master's degree in Business, Marketing, or related field. 5+ years of proven growth experience in consumer apps, gaming, or digital ecosystems. Track record of scaling MAU and revenue in high-growth environments. Strong knowledge of growth frameworks, retention strategies, and A/B testing . Analytical mindset with experience in PostHog, Mixpanel, Firebase, or similar tools . Deep understanding of gaming monetization (ads, offerwalls, subscriptions) . Strong leadership, communication, and stakeholder management skills. Preferred Qualifications Experience in casual/social gaming apps or consumer engagement platforms. Familiarity with Web3 / token-based rewards . Strong network with publishers, creators, and community managers . Experience running creator/influencer-led growth campaigns . What We Offer Opportunity to scale a gaming ecosystem to 500K+ MAU. Competitive compensation with performance-linked bonuses . Equity options to share in THRYL's growth. Comprehensive health and wellness perks. Professional growth opportunities: certifications, conferences, leadership training . Growth Strategy & Proposal to Senior Management Objective: Scale Casual/Social Games MAU from current base to 500K+ within 1214 months and generate revenue from player engagement. Strategic Pillars 1. Acquisition Campus Ambassadors: Expand to 2,500+ students driving installs via challenges & referral rewards. Creator-Led Growth: Partner with 100+ micro-influencers for social game tournaments. Performance Marketing: Run small-scale pilots with strict CAC vs LTV guardrails . Cross-Promotion: Convert esports users into casual game players through reward-linked campaigns. 2. Engagement & Retention Launch daily streak rewards to improve D1/D7 retention. Roll out monthly cross-game leaderboards with prize pools. Build community ladders and friend-invite bonuses for social loops. Introduce mini season passes for casual players with low-cost subscription tiers. 3. Monetization Optimize offerwall completion funnel with better task visibility. Integrate ads + rewarded video loops across high-traffic casual games. Expand reward catalog to include popular vouchers (gaming credits, OTT, lifestyle brands). Experiment with micro-subscription bundles (?4999/month) . 4. Measurement & Reporting Weekly growth dashboard tracking MAU, DAU, ARPU, completion rates, retention curves . Monthly reporting to senior management with variance vs targets . Continuous A/B testing on onboarding, reward placements, and notifications. 1214 Month Roadmap Q1 (03 months): Build referral loops, launch new leaderboard formats, optimize offerwall visibility. Q2 (46 months): Scale campus ambassador program nationwide, onboard 50 creators, roll out daily streaks. Q3 (79 months): Introduce season passes, expand ad integrations, optimize ARPU via catalog revamp. Q4 (1012 months): Double down on top-performing channels, optimize LTV:CAC ratio, scale to 500K MAU . Proposal Summary to Senior Management: With focused execution across acquisition, engagement, and monetization , THRYL can scale casual/social games to 500K+ MAU within 1214 months , while simultaneously generating revenue through offerwalls, ads, and subscriptions . This vertical will create a sticky, monetizable user base that complements esports growth and strengthens THRYL's position as India's gaming super-app.
About THRYL THRYL by Glazer Games is a gaming super-app for esports and casual/social games with rewards, offerwalls, leaderboards, and creator-led engagement. We obsess over fair play, fast support, and delightful player journeys. Purpose of the Role Be the first line of help for THRYL users across in-app chat, email, social, and Play Store reviews. You will resolve queries, prevent churn, and turn issues into “wow” moments—especially around logins, rewards/coins, offerwall tasks, tournaments, anti-cheat reviews, and basic technical troubleshooting. Key Responsibilities Player Support & Case Handling Handle daily tickets from in-app chat, email, and social channels within SLA. Resolve queries on: account/login, OTP & KYC, THRYL Coins/rewards redemptions, offerwall validations, tournament participation & scoring, stream/watch issues, and app performance (crashes, lag, device compatibility). Guide users through self-serve flows (FAQ, help center, status page) and escalate complex cases. Quality & SLAs Meet or exceed response and resolution SLAs; maintain high CSAT (post-chat surveys) and low reopen rates. Use macros, tags, and templates; ensure accurate case notes and ticket hygiene. Trust & Safety Identify and report suspected abuse (multi-accounting, botting, emulator misuse where disallowed, match-fixing, fraudulent offerwall submissions). Follow play-fair policies and escalation paths for investigations and account actions. Offerwall & Rewards Ops Validate offerwall completions against partner dashboards; raise missing-credit disputes with evidence. Process redemptions as per policy; coordinate with Finance for refunds/chargebacks (if applicable). Feedback & Product Loop Capture user pain points and feature requests; raise bugs to Product/Tech with clear repro steps, device logs, and screenshots/screen recordings. Maintain KEDB (Known Error Database) and contribute to FAQ/help-center updates. Public Response & Reputation Reply to Play Store reviews using brand voice; turn low ratings into recoveries where possible. Support event-day war rooms during tournaments, updates, or incidents. Success Metrics (KPIs) First Response Time (FRT) & Average Handle Time (AHT) Resolution SLA % and Backlog ≤ target CSAT ≥ target; NPS comments mined for insights Reopen rate & Escalation rate within threshold Quality audit score (QA) ≥ target Accurate tagging/notes; zero PII/policy breaches Must-Have Qualifications 1–3 years in customer support/contact center or player support for a consumer app (gaming preferred). Excellent English and Hindi; Gujarati fluency strongly preferred (Surat/Western India user base). Clear written communication; ability to simplify technical steps for non-technical users. Comfort with support tools (any of: Freshdesk/Zendesk/Helpshift/Intercom), Google Workspace, basic Excel/Sheets. Working knowledge of Android/iOS basics: cache/data clear, app perms, network checks, device specs, OS versions. High empathy, patience under pressure, and bias to resolve. Good-to-Have Prior experience with gaming/esports communities, live streams, or creator ecosystems. Familiarity with offerwalls, MMPs, attribution basics, and fraud signals. Understanding of fair-play/anti-cheat concepts; emulator/device spoofing patterns. Comfortable with scripting crisp public responses (Play Store, social). Tools & Systems You’ll Use Ticketing & chat: Freshdesk/Zendesk/Helpshift/Intercom (as applicable) Knowledge Base/FAQ CMS, status page Offerwall/partner dashboards (e.g., Tapjoy/IronSource/etc., per THRYL stack) Analytics & logs (basic lookups), Sheets for case audits Slack/Discord for war rooms; JIRA/Linear for bug filing Work Model & Shifts Location: Surat (Onsite preferred); exceptional remote candidates considered. Shifts: Rotational, including evenings/weekends and tournament days. Rotational weekly off; comp-off for event overtime as per policy. On-call during major releases or esports finals (rostered). Behavioral Traits Player-first mindset; calm during spikes. Ownership: closes the loop, not just the ticket. Detail-oriented documentation; strong follow-through. Integrity with user data and investigations. Day-to-Day Examples Walk a user through failed OTP login and device change. Validate a “missing Coins” claim with offerwall proof and partner logs. Draft a Play Store reply that acknowledges a crash and links the fix version. File a bug with steps, device info, and screen recording; update KEDB/FAQ.