General Manager

6 - 10 years

1 Lacs

Posted:None| Platform: Naukri logo

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Work from Office

Job Type

Full Time

Job Description

Roles and Responsibilities

Lead overall brand strategy, positioning, and marketing execution across multiple small to mid-sized brands

- Drive portfolio growth through innovative marketing campaigns, consumer insights, and category development

- Collaborate with cross-functional teams including Sales, R&D, and Product Development to launch and scale new products

- Build and mentor a high-performance marketing team

- Own the brand P&L and ensure delivery of business objectives

- Drive digital transformation in marketing practices, including performance marketing and e-commerce

- Monitor competitor landscape, trends, and market intelligence to steer brand strategy

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