Food content creator

Job Title: Food Content Creator

Department: Marketing / Social Media / Brand Content
Location: Mumbai
Reports to: Marketing Manager / Creative Head
Job Type: Full-time / Part-time / Freelance
Experience: 2–3 years (freshers with portfolio welcome)

Job Summary:

We are looking for a creative and passionate Food Content Creator to craft visually appealing, engaging, and trend-driven content for our digital platforms. You will be responsible for planning, shooting, and editing content that showcases our menu, behind-the-scenes moments, promotions, and customer interactions, to help boost brand visibility and drive customer engagement.

Key Responsibilities:

Content Creation:

• Conceptualize and create high-quality photos and videos of food, kitchen processes, and cafe ambience
• Shoot reels, stories, recipe videos, stop-motion clips, and trending food challenges
• Edit and enhance visual content using tools like Adobe Premiere Pro, CapCut, Lightroom, or Canva
• Work closely with chefs, baristas, and staff for authentic content capture

Social Media Support:

• Collaborate with social media manager to plan monthly content calendars
• Stay updated with Instagram/TikTok trends and apply them creatively
• Write catchy captions, hashtags, and post descriptions when needed
• Schedule content using tools like Later, Meta Creator Studio, etc.

Branding & Strategy:

• Ensure all content aligns with the brand’s tone, colors, and storytelling
• Assist in planning food campaigns, influencer collabs, and launches
• Suggest new ideas to grow engagement, reach, and followers
• Monitor content performance (views, shares, likes) and tweak accordingly

Required Skills:

• Proven experience in food photography or short-form video creation (portfolio required)
• Knowledge of video editing and basic graphic design
• Strong sense of aesthetics, plating, lighting, and storytelling
• Comfortable working in fast-paced kitchens or live service environments
• Understanding of Instagram Reels, YouTube Shorts, and social trends

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Language:

• English (Preferred)

Work Location: In person