Field Sales Officer

Job Description – Sales Officer (HoReCa Sales)

Company: Goeld Frozen Foods
Location: Kochi
Experience: 3 – 5 years

About Goeld Frozen Foods

Goeld Frozen Foods is a fast-growing 100% vegetarian frozen food brand, delivering premium quality and innovative products across retail, modern trade, and HoReCa (Hotels, Restaurants & Catering) channels. With a vision to become a global leader in vegetarian frozen foods, we are expanding our footprint across India and international markets. To strengthen our presence in South India, we are looking for a Sales Officer – HoReCa Sales in Kochi.

Role Overview

The Sales Officer – HoReCa Sales will be responsible for building and managing HoReCa business in Kochi. The candidate must have prior experience in the frozen food industry with a strong track record of sales in the HoReCa segment, along with excellent relationship-building and negotiation skills.

Key Responsibilities

• Develop and expand the HoReCa customer base (hotels, restaurants, caterers, QSR chains, and institutions) in Kochi.
• Establish and nurture strong relationships with chefs, F&B managers, and purchase decision-makers.
• Conduct product demos, sampling sessions, and promotional activities to drive product penetration.
• Coordinate with distributors and channel partners to ensure timely deliveries and smooth supply operations.
• Monitor competitor activities, customer preferences, and market trends to provide business insights.
• Consistently achieve assigned monthly, quarterly, and annual sales targets.
• Maintain accurate client data, prepare sales reports, and share forecasts with management.

Qualifications & Experience

• Graduate/Postgraduate in Business, Marketing, or related discipline.
• 3–5 years of proven sales experience in the frozen food industry with strong HoReCa focus (mandatory).
• Strong client network in Kochi’s HoReCa segment.
• Proven track record of meeting and exceeding sales targets.
• Excellent communication, negotiation, and interpersonal skills.
• Self-motivated, proactive, and capable of working independently.
• Willingness to travel across the region for client meetings and business development.

What We Offer

• Opportunity to represent one of India’s most dynamic frozen food brands.
• Exposure to a high-growth HoReCa market in Kochi.
• A collaborative, entrepreneurial, and performance-driven work environment.

To Apply: Interested candidates may send their CVs to [[email protected]] with the subject line “Application – Sales Officer (HoReCa Sales) – Kochi”.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Health insurance
• Leave encashment
• Provident Fund

Experience:

• B2B sales: 2 years (Required)

Location:

• Kochi, Kerala (Required)

Work Location: In person