Executive: Digital Marketing

Executive: Digital Marketing

About Ably Soft:

Our flagship award-winning product Yo!Kart has been a huge success. We are also one of the fastest- growing IT companies in the region, with a holistic and employee-driven work environment.

ISO 9001:2015 Certified Company

Requirements/Candidate Profile:

• Strong understanding of digital marketing concepts and best practices
• Good knowledge of SEO, especially On-page SEO with basic technical SEO skills
• Hands-on experience with tools like Google Analytics, Google Search Console, and ability to
  analyze and interpret data
• Familiarity with using AI tools (e.g., ChatGPT, Gemini) for content planning and development
• Analytical mindset with strong critical thinking and problem-solving abilities
• Self-learner, creative, and proactive in sharing ideas, thoughts, and queries
  

• Identify the latest trends, insights, and performance based on the analysis
• Brainstorm coming up with new and innovative ideas/strategies
• Ability to analyze existing assets (webpages/blogs) and suggest actionable improvements to enhance performance
• Plan and execute all digital marketing activities, including On-Page/Off-Page SEO and social media marketing campaigns for one of our assigned products
• Creating and nurturing new relationships with digital publishers
• Being responsible for the delivery of outreach and connection-building activities
• Planning - online content, articles, and case studies
• Use Google's advanced search parameters to scrap relevant target sites
• Be highly creative and able to spot ideas, angles, and opportunities with content and story ideation
• Keeping internal databases updated with relevant contact info and secured placements
• Use tools (GA4, GSC, Uber Suggest & others), plan data-driven digital marketing campaigns
  

Required Experience:

• 1- 2 years
• Ecommerce, Online Market Places, B2B Marketing, Mobile Applications, CMS, Open Source
  Scripts, Social networking portals, On Demand Service Portals.

Qualifications

• B. Tech, BCA, B. SC (IT), M. Tech, MCA or M. SC (IT), MBA candidates and Digital Marketing Certification will be preferred
• Foreign Language will be considered as a plus point.
  

Preferred Industry Web Solutions:

• Ecommerce, Online Marketplaces, B2B Marketing, Mobile Applications, CMS, Open Source
  Scripts, Social networking portals, On Demand Service Portals.

Job Location, Working Days:

• Mohali, Punjab
• Five days working