Email Marketing Specialist

Role Overview: As an Email Marketing Specialist at Digital Synergie, located in Midnapore, your primary responsibility will be to develop and execute email marketing campaigns. You will play a crucial role in managing email databases and creating engaging content to enhance customer engagement and drive conversions. Your analytical skills will be utilized to assess campaign performance, optimize email campaigns for better outcomes, and work closely with the marketing team to align email strategies with overall marketing objectives. Key Responsibilities: - Develop and execute email marketing campaigns to enhance brand engagement and drive conversions - Manage email databases and ensure effective segmentation for targeted campaigns - Create compelling and engaging content for email campaigns to maximize customer engagement - Analyze campaign performance using marketing analytics tools and optimize campaigns for better results - Collaborate with the marketing team to integrate email campaigns with overall marketing strategies Qualifications: - Experience with Email Marketing Software and Marketing Automation - Proficiency in Marketing Analytics to track and optimize campaign performance - Strong Communication skills for creating engaging content and collaborating with the marketing team - Skills in Lead Generation to drive conversions and increase customer engagement - Relevant experience in marketing and a proven track record of successful email campaigns - Bachelor's degree in Marketing, Communications, or a related field,