eCommerce Executive - Marketing

Responsibilities:
- Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting.- Develop and implement ecommerce strategy in order to improve website performance.- Work with developers to improve website speed.- Work with the marketing team or manage digital marketers in order to improve quality and traffic acquisition.- Re-Platforming website to new CMS, making website mobile capable.- Research market in order to discover new trends and technologies in order to improve website performance.- Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve kpis- Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media.- Develop content calendar and oversee website uploads and landing pages development.Report on performanceSkills, Knowledge and Experience:- Minimum 3 to 5 years' experience in a similar role- Bachelor's degree in digital marketing or related field.- Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels.- Confidence developing and overseeing retail and eCommerce-focused digital marketing strategies.- Excellent understanding of UX, web design, customer flow and web analysis. - Confidence in traffic analysis, reporting tools and optimization.- Knowledge of Attribution modelling, website speed optimization, A/B testing, conversion management, sales journey optimization, traffic analysis and reporting tools.Nice to haves:- Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics- High proficiency in relevant tools, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics.- Broad experience of attribution modelling, website speed optimization, A/B testing, conversion management, sales journey optimization.- Strong Marketing background, with experience managing marketing and tech teams.