E-Commerce Manager (Performance Marketing)

The role of Performance Marketing Manager in the E-Commerce industry requires 5 to 8 years of experience. As a Performance Marketing Manager, your primary responsibility will be to develop and execute lead generation strategies across various digital channels such as paid media, SEO, content marketing, and email marketing. Your goal will be to acquire, nurture, and convert high-quality leads into sales. You will need to create and manage landing pages, lead magnets, and funnels to drive lead acquisition effectively. To excel in this role, you must be proficient in analyzing performance data to refine strategies and improve lead conversion rates. Collaboration with sales and product teams is essential to ensure alignment between marketing efforts and business objectives. Additionally, you will be responsible for managing marketing budgets, tracking KPIs, and reporting on campaign performance. The ideal candidate for this position will have proven experience in lead generation for eCommerce, particularly in the fashion industry. Strong proficiency in digital marketing channels like paid search, social media, SEO, and email is required. Experience with tools for lead nurturing, CRM management, and marketing automation will be beneficial. Desired skills for this role include experience with Shopify or similar eCommerce platforms, knowledge of conversion rate optimization (CRO) and A/B testing, as well as strong copywriting and content creation skills for lead magnets and campaigns. If you possess these qualifications and skills, we encourage you to apply for this challenging and rewarding opportunity.,