E-Commerce Manager

The role of E-Commerce Manager involves managing and expanding the company's online presence, enhancing website performance, supervising digital marketing strategies, and ensuring a seamless online shopping experience for customers. You will be responsible for online sales, inventory management, customer engagement, and collaborating with internal teams to drive revenue growth. Your responsibilities will include managing and updating the online store with accurate product listings, pricing, and stock availability. You will optimize product descriptions, images, and SEO to enhance search rankings and customer engagement. Working closely with developers or IT teams, you will improve website functionality, UX/UI, and checkout experience. You will also develop and implement online marketing campaigns across various channels such as Google Ads, Facebook & Instagram Ads, and email marketing. Monitoring website traffic, conversions, and online sales performance using analytics tools will be a key part of your role. Additionally, you will devise strategies to improve customer retention through discounts, loyalty programs, and personalized offers. Coordinating with the inventory team to maintain proper stock levels for online sales and ensuring timely order processing, shipping, and fulfillment will be essential. Handling customer complaints, returns, and refunds efficiently is also part of your responsibilities. In terms of customer engagement, you will respond to online inquiries via email, chat, and social media platforms. Providing quick and effective support to ensure high customer satisfaction is crucial. You will analyze customer behavior and feedback to enhance the online shopping experience. Managing the company's social media presence, engaging with customers online, planning and executing content strategies, and collaborating with influencers and brand ambassadors will also be part of your role. You will oversee performance analysis by tracking key e-commerce metrics, generating regular reports, and suggesting improvements based on data-driven insights. Requirements: - Education: Bachelor's degree in Marketing, Business Administration, E-Commerce, or a related field. - Experience: 2-5 years of experience in e-commerce, online sales, or digital marketing. - Skills: Strong understanding of e-commerce platforms, proficiency in digital marketing tools, excellent communication and customer service skills, analytical mindset, knowledge of fashion/wedding apparel retail is a plus. Salary & Benefits: - Competitive salary based on experience. - Performance-based incentives. - Employee discounts on products. - Growth opportunities within the company. Job Types: Full-time, Permanent Benefits: - Food provided - Health insurance - Provident Fund Schedule: - Day shift Work Location: In person,