Digital Sales Side Manager

The Digital Sales Side Manager at Decathlon Sports India will play a crucial role in enhancing the visual presentation and sales performance across various e-commerce platforms. This position requires a unique blend of creative merchandising skills and a strong focus on sales strategies to ensure that online product displays are optimized for maximum visibility, engagement, and sales. The ideal candidate will possess a deep understanding of e-commerce dynamics and be adept at creating captivating online visual experiences to drive revenue growth and deliver exceptional customer satisfaction. In this role, you will be responsible for developing and implementing strategies to drive online sales growth, enhance customer experiences, and improve conversion rates. It will be essential to stay abreast of industry trends and customer preferences to recommend innovative initiatives that can drive the business forward. You will also be tasked with monitoring website traffic, sales data, and customer behavior to identify trends and opportunities for improvement. Key performance indicators such as maximizing pageviews, reducing site bounce rates, and increasing customer engagement across platforms will be crucial metrics to track and optimize. Additionally, the role will involve team recruitment and management, as well as fostering teammate skills and career development. Collaborating with internal stakeholders such as the Marketing Team, Program Teams, and Digital Category Manager will be essential to plan and execute effective online marketing campaigns, search engine optimization (SEO), and search engine marketing (SEM) strategies. The successful candidate for this position should ideally possess a Master's degree and demonstrate expertise in category management and sales side management, preferably within the e-commerce sector. Proficiency in analytical skills, data analysis, and market research is a must, along with good collaboration skills. Knowledge of analytical tools like Google Analytics, Adobe Analytics, Amplitude, as well as visualization tools like PowerBI and Tableau, will be advantageous in fulfilling the responsibilities of this role.,