Digital Marketing

As a digital marketing specialist at our company, you will be responsible for planning and executing various digital marketing strategies to enhance our online presence and drive business growth. Your key responsibilities will include: - Planning and executing digital marketing campaigns across various channels such as SEO/SEM, email, social media, and display advertising. - Designing, building, and managing our social media profiles to increase engagement and brand awareness. - Monitoring and evaluating the performance of digital marketing campaigns to achieve ROI and KPI targets. - Identifying trends and insights to optimize marketing strategies and budgets effectively. - Brainstorming innovative growth strategies to expand our digital footprint. - Conducting experiments and tests to improve conversion rates and user experience. - Collaborating with internal teams to develop landing pages and enhance user engagement. - Analyzing customer touchpoints and optimizing conversion funnels for better user experience. - Working with external agencies and vendors to streamline marketing efforts. - Staying updated on emerging technologies and providing insights for their adoption. Qualifications and skills required for this role: - Bachelor's or Master's degree in marketing or a related field. - Proven experience in digital marketing with a focus on SEO/SEM, social media, email, and display advertising. - Creative mindset with the ability to identify target audiences and create engaging digital campaigns. - Proficiency in optimizing landing pages and user funnels. - Hands-on experience with A/B and multivariate testing. - Strong knowledge of website analytics tools like Google Analytics and ad serving tools such as DART and Atlas. - Familiarity with setting up and optimizing Google AdWords campaigns. - Working knowledge of HTML, CSS, and JavaScript for website development. - Analytical skills and data-driven decision-making. - Up-to-date with the latest trends and best practices in online marketing. Join our team and contribute to our company's digital marketing success with your expertise and innovative strategies. As a digital marketing specialist at our company, you will be responsible for planning and executing various digital marketing strategies to enhance our online presence and drive business growth. Your key responsibilities will include: - Planning and executing digital marketing campaigns across various channels such as SEO/SEM, email, social media, and display advertising. - Designing, building, and managing our social media profiles to increase engagement and brand awareness. - Monitoring and evaluating the performance of digital marketing campaigns to achieve ROI and KPI targets. - Identifying trends and insights to optimize marketing strategies and budgets effectively. - Brainstorming innovative growth strategies to expand our digital footprint. - Conducting experiments and tests to improve conversion rates and user experience. - Collaborating with internal teams to develop landing pages and enhance user engagement. - Analyzing customer touchpoints and optimizing conversion funnels for better user experience. - Working with external agencies and vendors to streamline marketing efforts. - Staying updated on emerging technologies and providing insights for their adoption. Qualifications and skills required for this role: - Bachelor's or Master's degree in marketing or a related field. - Proven experience in digital marketing with a focus on SEO/SEM, social media, email, and display advertising. - Creative mindset with the ability to identify target audiences and create engaging digital campaigns. - Proficiency in optimizing landing pages and user funnels. - Hands-on experience with A/B and multivariate testing. - Strong knowledge of website analytics tools like Google Analytics and ad serving tools such as DART and Atlas. - Familiarity with setting up and optimizing Google AdWords campaigns. - Working knowledge of HTML, CSS, and JavaScript for website development. - Analytical skills and data-driven decision-making. - Up-to-date with the latest trends and best practices in online marketing. Join our team and contribute to our company's digital marketing success with your expertise and innovative strategies.