Digital Marketing Specialist

As a Digital Marketing Specialist at SkyMap Global, located in Hyderabad, India, you will play a crucial role in driving our online lead generation efforts. With 3-4 years of experience in a B2B environment, you will be responsible for implementing various digital marketing strategies to enhance our online presence and attract potential customers. Your key responsibilities will include: - Conducting SEO activities such as keyword research, competitor analysis, on-page optimization, and off-page strategies to improve search engine rankings. - Utilizing Google Analytics to monitor website traffic, track the source of visits (SEO, AdWords, Social Media, etc.), identify lead sources, implement conversion tracking, and analyze bounce rates and exit reasons. - Managing AdWords campaigns, identifying relevant keywords for ad creation, tracking conversions and performance, and recommending strategies for improving campaign effectiveness. We are looking for candidates who possess: - A diploma or certification in Digital Marketing from a reputable institute. - Proficiency in using tools like Wordpress and Zoho CRM. - Strong communication skills in English. - Experience working in a multicultural environment, as our team is distributed across India and South East Asia. If you are passionate about digital marketing and have a proven track record of generating leads online, we encourage you to apply using the form below. Join us at SkyMap Global, a leading Earth Observation Analytics company that is at the forefront of leveraging data for everyday use through innovation and research. [Apply to this role] Please submit your Resume or CV (PDF, DOC, DOCX, RTF, ODT less than 2MB) and complete the recaptcha to be considered for this exciting opportunity at SkyMap Global.,