As a candidate for this position, you should hold a qualification of B.Tech/M.Tech in Computer Engineering, BCA, or MCA. Your primary responsibility will involve overseeing all aspects of digital marketing. This includes conducting SEO/SEM activities, managing the marketing database, handling email marketing, designing, building, and overseeing social media and display advertising campaigns. It is crucial to measure and report the performance of all digital marketing initiatives and compare them against predetermined goals such as ROI and KPIs. Furthermore, you will be expected to identify emerging trends and insights in the field and adjust spending and performance based on these findings. Your role will require a strong analytical mindset to assess the customer experience from end to end across various channels and touchpoints. Collaboration with internal teams to develop optimized landing pages and enhance user experience will also be a key aspect of your responsibilities.,

More Jobs at Vrishni Events & Job Consultant

Digital Marketing Officer

ahmedabad, gujarat

2.0 - 6.0 yrs

Salary: Not disclosed

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Digital Marketing Officer