Digital Marketing Manager

Company Description

Signature Concepts, headquartered in Trivandrum, is a leading Architecture and Interior Design firm specializing in creating customized and luxurious spaces. Since 2018, we have completed over 250 projects and have been trusted by clients across South India. Our expert team designs environments that reflect each client's unique personality, preferences, and lifestyle. With services spanning luxury homes, commercial spaces, space planning, and custom furniture design, we ensure every project mirrors our commitment to excellence and client satisfaction. Our approach blends innovative design, thoughtful styling, and deep client understanding to deliver transformative experiences.

Role Description

This is a full-time, on-site role based in Trivandrum for a Digital Marketing Manager. The Digital Marketing Manager will oversee and execute end-to-end digital marketing strategies, manage campaigns, analyze performance metrics, and optimize strategies for maximum ROI. Day-to-day responsibilities include content creation, managing social media platforms, SEO/SEM activities, and overseeing digital ad campaigns. The role also involves collaborating with the creative team to align marketing efforts with the company's branding and design objectives, as well as staying updated with current marketing trends and developments to ensure the firm's competitive edge.

Qualifications

• Proficiency in SEO/SEM, Google Ads, and paid digital advertising
• Expertise in Social Media Management and Content Marketing
• Strong Content Creation, Copywriting, and Editing skills
• Data Analysis and Campaign Performance Optimization experience
• Knowledge of digital marketing tools and platforms such as Google Analytics, social media scheduling tools, and CRM systems
• Highly effective communication, organization, and project management skills
• A Bachelor's degree in Marketing, Business, Communications, or a related field
• Prior experience in a similar digital marketing role, preferably within a design or creative industry