Digital Marketing Manager

Job Title:

Location:

Job Overview:

Key Responsibilities:

• Develop and implement effective digital marketing strategies to boost brand visibility and drive traffic to our eCommerce platform.
• Manage and optimize paid campaigns across Google Ads, social media channels, and other online advertising platforms.
• Innovate and execute engagement strategies to enhance conversion rates, leveraging digital channels and communication methods.
• Oversee SEO efforts to improve organic search rankings and increase site traffic.
• Design and manage email marketing and WhatsApp campaigns to nurture customer relationships and promote products.
• Analyse website traffic, conversions, and customer behavior to identify key areas for optimization.
• Collaborate with cross-functional teams (product, sales, customer service) to align marketing strategies with business goals.
• Stay up to date with industry trends and competitor activities to refine and adjust strategies.
• Manage and grow the companys social media presence, creating engaging content that strengthens community engagement and drives loyalty.
• Prepare and present regular reports on marketing performance, campaign ROI, and areas for improvement.

If you are passionate in digital marketing, we invite you to apply for this exciting opportunity! Join our team and be part of a dynamic organization.

Qualifications:

• Graduation with digital Marketing Experience (certification would be added advantage)
• Proven experience in Digital Marketing, preferably eCommerce sectors.
• Strong expertise in SEO, PPC, AdWords, email marketing, and social media platforms.
• Proficiency in digital marketing tools and analytics
• Creative thinker with strong analytical and problem-solving capabilities.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.