Digital Marketing Lead- Edtech

As a Digital Marketing Lead at Aimlay, your role will involve planning, implementing, and monitoring digital marketing campaigns across various platforms in the EdTech domain. You will be responsible for overseeing the development and execution of online marketing strategies, managing social media initiatives, analyzing web analytics, and optimizing digital outreach efforts. Collaboration with cross-functional teams to enhance brand presence and create impactful campaigns will be a key aspect of this role. Key Responsibilities: - Plan, implement, and monitor digital marketing campaigns across various platforms. - Oversee the development and execution of online marketing strategies. - Manage social media initiatives and analyze web analytics to optimize campaigns effectively. - Collaborate with cross-functional teams to enhance brand presence and create impactful campaigns. Qualifications Required: - Proficiency in Digital Marketing and Online Marketing strategies and tools. - Strong expertise in Social Media Marketing and Web Analytics to analyze and optimize campaigns effectively. - Excellent Communication skills for team collaboration and delivering marketing messages effectively. - Experience in developing and managing creative and performance-driven online marketing campaigns. - Demonstrated ability to work with cross-functional teams and deliver results in a fast-paced environment. - Bachelors degree in Marketing, Communications, Business, or related field. - Experience in the EdTech sector will be considered a strong advantage. If you are passionate about digital marketing, have strong communication skills, and enjoy working in a fast-paced environment, we encourage you to apply for this exciting opportunity at Aimlay. Interested candidates can share their resume on Surbhi.Jain@aimlay.com or call directly on 9289550058.,