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12.0 - 17.0 years

11 - 16 Lacs

Pune

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Job Title - Marketing Automation B2C Senior Manager (Sprinklr) | The Strategy & Consulting Global Network Song Practice | Marketing Transformation Management Level :06 - Senior Manager Location:Delhi / Mumbai /Pune/ Bangalore / Gurgaon / Hyderabad Must have skills: Digital Marketing, B2C marketing, social marketing, Sprinklr Marketing Good to have skills: Customer Experience Management, digital Marketing and strategies, social media marketing, design and implement Campaign Management/MarTech/AdTech solutions Job Summary : The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Unlock the Power of Customer Experience with Sprinklr Marketing & MarTech Solutions Join our Strategy & Consulting GN-Song team, where we partner with leading global clients to transform customer engagement across sales, service, and marketing. As a Senior Manager, you will play a strategic role in designing, implementing, and optimizing Sprinklr Marketing solutions while driving broader MarTech and AdTech initiatives Roles & Responsibilities: Lead the implementation and optimization of Sprinklr Marketing, leveraging its AI-driven automation for campaign execution, content planning, and omnichannel engagement. Integrate Sprinklr Social Listening with marketing platforms (Adobe Experience Cloud, Salesforce Marketing Cloud, Unica, and CDPs) to create data-enriched, sentiment-driven campaigns that enhance personalization and engagement. Utilize Sprinklrs AI-powered Social Listening to analyze consumer sentiment, monitor brand perception, and extract actionable insights, feeding them into marketing automation workflows for real-time campaign optimization. Assess marketing performance across email, social media, SEO/SEM, digital advertising, and web analytics, leveraging AI and predictive analytics to refine strategies. Develop and execute omnichannel campaign strategies, ensuring insights from social listening influence content creation, audience segmentation, and media spend allocation. Advise clients on MarTech/AdTech stack optimization, ensuring seamless integration between Sprinklrs Unified CXM platform and leading marketing automation tools for end-to-end campaign orchestration. Design AI-driven customer engagement frameworks, leveraging Sprinklrs (or other equivalent) real-time consumer insights to trigger contextual marketing actions across digital channels. Collaborate with cross-functional teams and ecosystem partners (technology providers, marketing agencies, and internal stakeholders) to drive scalable and insight-driven marketing solutions. Drive business development and thought leadership, shaping client proposals and identifying new opportunities that leverage Sprinklrs Social Listening and Marketing capabilities in conjunction with enterprise MarTech ecosystems. Professional & Technical Skills: - Must To Have Skills: Understanding MarTech/AdTech Platforms and integrations - Strong understanding of customer experience management and marketing automation - Cross functional collaboration - Campaign automation, content planning, Sprinklr marketing & Social Listening Additional Information: Proven working experience (12+ Years) in digital marketing and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare etc.) Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Proficient with implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms and Cloud Platforms Deliver and execute on technical design solutions, customizing where required, using Adobe Experience Cloud or Salesforce Marketing Cloud Strong understanding of data structures and hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe Journey Optimizer, Adobe Experience Platform, Pega decisioning, SFMC Strong experience in leading and managing email, social media listening, and/or display advertising campaigns. Experience in optimizing landing pages and user funnels. Experience with A/B and multivariate experiments Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Adobe analytics, WebTrends, SEMRush, etc.) Working knowledge of ad serving tools Experience in setting up and optimizing PPC campaigns on all major search engines Ability to use insights for campaign and strategy optimization About Our Company | AccentureQualification Experience: Minimum 12 year(s) of experience is required Educational Qualification: Bachelor + MBA

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0.0 - 1.0 years

3 - 5 Lacs

Hyderabad

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Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do You will be responsible for analyzing and reviewing user profiles, audio, videos, and text-based content and/or investigating, escalating and/or resolving issues that are reported by users or flagged by the system. Due to the nature of the role, the individual may be exposed to flashing lights or contrasting light and dark patterns.Content moderation is meaningful work that helps keep the internet safe. It may also be challenging, at times. In the context of this role, individuals may be directly or inadvertently exposed to potentially objectionable and sensitive content (e.g., graphic, violent, sexual, or egregious). Therefore, content moderators need strong resilience and coping skills. We care for the health and well-being of our people and provide the support and resources needed to perform their role responsibilities. Active participation in Accentures well-being support program, designed specifically for the Trust & Safety community, provides valuable skills to promote individual and collective well-being. What are we looking for Strong coping, emotional resilience, and stress-management skillsExcellent comprehension, communication, and English language skillsAbility to perform duties objectively, devoid of inherent biases or personal beliefs, in the best interest of client policiesStrong attention to detailComfort synthesizing and analyzing information from multiple streamsStrong critical thinking and decision-making skills Roles and Responsibilities: Review, classify and/or remove content according to client guidelines, using specific tools and channelsUnderstand and remain updated on changing client policies and guidelinesInvestigate, resolve, and relay complex content issues to the broader Trust and Safety team Qualification Any Graduation

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8.0 - 13.0 years

12 - 16 Lacs

Gurugram

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Job Title :Marketing and Customer Analytics Manager | Strategy & Consulting Global Network Song Practice Management Level :7 - Manager Location :Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must Have Skills :Marketing Analytics, Digital Analytics, Web Analytics, CJA, Adobe Analytics, Google Analytics, techno-functional and project management experience Good to Have Skills :Tag Management Platforms (GTM, Adobe Launch, Tealium), Visualization Tools (Tableau, PowerBI, Google Data Studio), Firebase, Appsflyer Job Summary As a Marketing and Customer Analytics Manager, you will lead the design, implementation, and optimization of analytics solutions for clients. Your role will involve conducting user experience assessments, managing data processes, and delivering actionable insights to improve marketing initiatives and customer journeys. Roles & Responsibilities : Conduct user experience assessments on websites/apps and provide recommendations to optimize analytics stacks. Gather business requirements and translate complex functional, technical, and business needs into architectural designs and solution blueprints. Manage processes for capturing, storing, using, and tracking online activity data from multiple channels. Use consultative skills, business knowledge, and technical expertise to integrate analytics technologies into clients digital platforms and achieve business results. Analyze integration aspects between web analytics and allied systems like websites, apps, campaign managers, audience managers, Firebase, and tag managers. Plan and design digital analytics/clickstream data inclusion in customer 360 views and provide frameworks, solutions, architectures, and roadmaps for clients. Understand customer journeys and current trends to provide recommendations for improving marketing initiatives, personalization, and advertising strategies. Identify, scope, and partner with technology solution providers and marketing agencies to deliver tailored solutions. Work with technology teams to orchestrate and implement integrations, including API-based integrations. Understand and convey the impact of regulations like HIPAA, CCPA, and GDPR on marketing channels. Mobilize and organize across multiple stakeholders and projects with strong project management skills. Drive business development efforts and thought leadership in the digital marketing platform space. Professional & Technical Skills : Must Have Skills: Proficiency in marketing fundamentals, digital marketing, web analytics, and customer analytics. Strong knowledge of website/app and marketing analytics tools like Adobe Analytics, Adobe Target, Google Analytics, Adobe CJA, NetInsight, Appsflyer, WebTrends, Optimizely, SEMRush, and Firebase. Hands-on experience in delivering and executing technical/functional design solutions. Good to Have Skills: Experience with tag management platforms (GTM, Adobe Launch, Tealium), Ads conversion pixels, DMPs, and visualization tools like Tableau, PowerBI, and Google Data Studio. Knowledge of marketing analytics concepts, including customer segmentation, attribution modelling, and campaign optimization. Additional Information : Proven working experience (8+ years) in developing and executing data-driven marketing, web, and customer analytics across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services. Strong understanding of collaboration between web/app analytics and other marketing, advertising, and personalization technologies. Preferred but not mandatory:Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API). At least 4-5 years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience Good consulting, techno-functional and project management experience is preferred. Excellent oral and written communication skills About Our Company |Accenture Qualification Experience :Minimum 8 years of experience required Educational Qualification :MBA from a Tier 1 institute with a bachelors degree in marketing, statistics, or a related field

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3.0 - 5.0 years

3 - 7 Lacs

Mumbai

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Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a highly skilled and detail-oriented Ad Operations Specialist to join our dynamic team. The ideal candidate will be responsible for managing and optimizing the delivery of digital advertising campaigns, ensuring smooth execution, and maintaining the quality and performance of digital ad operations. The role requires a strong understanding of digital advertising platforms, analytics, and the ability to troubleshoot issues effectively.1.Campaign Management:oSet up, monitor, and optimize digital ad campaigns across various platforms/products (display, video, social media, etc.).oEnsure proper targeting, scheduling, and creative deployment for optimal campaign delivery.oManage creative assets and ad trafficking, ensuring the correct formats and specifications are used.oWork closely with the client and provide analytical/campaign reports, track KPIs, and optimize campaigns based on performance metrics.oTroubleshoot and resolve campaign issues related to delivery, tracking, and ad quality.2.Technical Setup & Troubleshooting:oPerform ad trafficking tasks, ensuring that all campaigns are set up properly and execute without errors.oTroubleshoot technical issues, such as discrepancies in reporting, creative issues, or campaign performance problems.oCoordinate with vendors or partners to resolve any issues impacting campaign delivery.3.Client Servicing:oCollaborate with account managers/clients, and internal teams to align campaign objectives with ad execution.oCommunicate with Internal & External teams to ensure a smooth campaign delivery takes place.oExcellent written and verbal communication skills for internal and client-facing interactionsoGood at articulating the problems/challenges in simple wordsoProactive in identifying issues/challenges and use the technical knowledge to suggest solutions What are we looking for 4.Reporting & Analysis:oCreate campaign performance reports and actionable insights to clients and stakeholders.oHelp with the analysis of campaign data to identify trends, opportunities, and areas for improvement.5.Platform Expertise:oStay up to date with the latest trends and updates in digital advertising platforms (Google Ad Manager, Magnite, etc)oMaintain expert knowledge of ad-serving technologies, tracking methods, and optimization tools6.Quality Assurance:Review and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. Qualifications & Skills: Education:Bachelors degree or Preferred in Marketing, Advertising or related field.Experience:2-3 years of experience in Campaign Management or Ad Operations or Digital marketing.Technical Skills: Familiarity with ad-serving platforms (DoubleClick, Sizmek, Google Ad Manager, etc.) and analytics tools (Google Analytics, Magnite, Tableau, etc).Attention to Detail:Strong ability to manage and optimize campaigns with a focus on precision and accuracy.Analytical Mindset:Strong data analysis skills and comfort with numbers to make informed decisions.Communication Skills: Excellent written and verbal communication skills for internal and client-facing interactions.Problem-Solving:Ability to troubleshoot and resolve issues in a timely and efficient manner Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shiftsPreferred Skills: Experience in Video, Audio, Mobile, or Display advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions.Experience with programmatic advertising and RTB (Real-Time Bidding) will be a plus point.Work Environment:Working with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves working in night shift catering to US client with 5-day work schedule with weekly 2 days week offs Qualification Any Graduation

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5.0 - 8.0 years

4 - 8 Lacs

Mumbai

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Skill required: Marketing Operations - Digital Project Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise,while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital MarketingServices & Customer Engagement and Media Growth Services. Strong verbal and written communication skillsExperience with reporting and projectmanagement. Offer deep knowledge in HTML5, CSS3, and responsive design principles for emails, landing pages, and forms is a plus. Strong Knowledge ofemail 2.0 module container concept Collaborate with designers, developers, and stakeholders to translate visual designs into functional web elements. Monitor,analyze and report on the performance of marketing initiatives, using metrics to inform future strategies.Use data-driven insights to continuously improve marketing efforts. Customizing and creating new report templates as per requirement.Troubleshooting technical issues with the campaign executionCreatingand managing the userpermissions and asset access rightsManaging and configuring the different instance environments Flexible working in shifts Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, etcOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for Hyper Text Markup Language (HTML)Cascading Style Sheets (CSS)Agile Project ManagementHTML5Adaptable and flexibleProblem-solving skillsDetail orientationAgility for quick learningAbility to perform under pressureProgram Project Management Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adaptingexisting methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance wouldbe provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role mayrequire you to work in rotational shift Qualification Any Graduation

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5.0 - 10.0 years

18 - 22 Lacs

Bengaluru

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Job Title :Marketing and Customer Analytics Consultant | Strategy & Consulting Global Network Song Practice Management Level :9 - Consultant Location :Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must Have Skills :Marketing Transformation, Marketing and Customer Analytics, Google Analytics, Adobe Analytics, Adobe CJA, techno-functional and project management experience Good to Have Skills :Tag Management Platforms (GTM, Adobe Launch, Tealium), Ads Data Hub, Firebase, Appsflyer, Visualization Tools (Tableau, PowerBI, Google Data Studio) Job Summary As a Marketing and Customer Analytics Consultant, you will be responsible for conducting user experience assessments, optimizing customer journeys, and managing digital analytics processes. Your role will involve gathering business requirements, designing solutions, and integrating online activity data with customer data platforms (CDPs). Roles & Responsibilities : Conduct user experience assessments/audits on websites/apps and assess digital analytics capabilities. Provide recommendations to optimize customer journeys and improve marketing initiatives, personalization, and advertising strategies. Gather business requirements and translate complex functional, technical, and business needs into architectural designs and solution blueprints. Manage processes for capturing, storing, using, and tracking online activity data from multiple channels and integrate it with CDPs. Work as a Business Analyst (BA) or Product Owner (PO) for web analytics and tag management implementations. Plan and design digital analytics/clickstream data inclusion in customer 360 views and provide frameworks, solutions, architectures, and roadmaps for clients. Collaborate with marketing, analytics, data, and other teams to generate insights and devise customer segment-specific approaches. Professional & Technical Skills : Must Have Skills: Proficiency in marketing transformation, digital marketing, web analytics, and customer analytics. Strong understanding of customer journeys, KPIs/metrics, data collection requirements, and dashboard/report development. Hands-on experience with Google Analytics, Adobe Analytics, Adobe CJA, and their integration with MarTech/AdTech stacks. Good to Have Skills: Experience with tag management platforms (GTM, Adobe Launch, Tealium), Ads Data Hub, Firebase, Appsflyer, and visualization tools like Tableau, PowerBI, and Google Data Studio. Knowledge of advertising technologies, cross-device and omnichannel consumer experiences, paid and owned media platform integrations, campaign tracking, and attribution tools. Additional Information : Proven working experience (5+ years) in digital analytics across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services. Strong knowledge of collaboration between web/app analytics and other marketing, advertising, and personalization technologies. Experience in implementing tools like Google Analytics, Adobe Analytics, and Adobe CJA, and integrating them with MarTech/AdTech stacks. Preferred but not mandatory:Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API). At least 3+ years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience Good consulting, techno-functional and project management experience is preferred. Excellent oral and written communication skills About Our Company |Accenture Qualification Experience :Minimum 5 years of experience required Educational Qualification :MBA from a Tier 1 institute with a bachelors degree in marketing, statistics, or a related field

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7.0 - 11.0 years

4 - 7 Lacs

Bengaluru

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Skill required: Delivery - Marketing Analytics and Reporting Designation: I&F Decision Sci Practitioner Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Analytical processes and technologies applied to marketing-related data to help businesses understand and deliver relevant experiences for their audiences, understand their competition, measure and optimize marketing campaigns, and optimize their return on investment. What are we looking for Marketing Analytics Storytelling with data Insights generation Visualization Adaptable and flexible Ability to handle disputes Ability to work well in a team Problem-solving skills Ability to manage multiple stakeholders Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Qualification Any Graduation

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0.0 - 3.0 years

2 - 3 Lacs

Mumbai, Thane, Navi Mumbai

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We would love to have someone who is a good influencer and be the best brand ambassador who influences small businesses as well large scale business men. Fresher can also apply - ( we can train a Fresher) Immediate joining required Age limit - upto 25 years Good Communication An ideal person should have strong relationships with digital media agencies, media buyers, and digital marketing teams at direct advertisers in the given region. Experience in closing branded content campaigns and deals, combo deals Proficient at analyzing market trends to provide critical inputs for business development initiatives and the formulation of sales and marketing strategies. Brand integration in video content and sponsorship sales for exclusive content. Effective communication with proven abilities to work in a team. Aggressively chase sales targets in the assigned region. Identify, research, and target potential business prospects toward increasing the market share. He or she has to be proactive and manage the sales pipeline on his or her own, depending on the monthly revenue targets. Maintain relationships with existing clients and agencies. Exceptional communication and presentation skills at all levels. Sales of Digital products in b2b B2B and corporate sales, branding, promoting, advertising Meeting HNI clients and sell the digital products of Google - websites, Audio and videos, Social media sales, 360 virtual tours, etc Brandling the clients in the indian market in all the sectors Scheduling appointments with the decision makers and give corporate presentations Building trust with the clients and make sure to provide the best of the service to the clients Location- thane,mumbai,navi mumbai,mumbai all areas, kalyan/dombivli

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0.0 - 1.0 years

3 - 5 Lacs

Bengaluru

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Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do You will be responsible for analyzing and reviewing user profiles, audio, videos, and text-based content and/or investigating, escalating and/or resolving issues that are reported by users or flagged by the system. Due to the nature of the role, the individual may be exposed to flashing lights or contrasting light and dark patterns.Content moderation is meaningful work that helps keep the internet safe. It may also be challenging, at times. In the context of this role, individuals may be directly or inadvertently exposed to potentially objectionable and sensitive content (e.g., graphic, violent, sexual, or egregious). Therefore, content moderators need strong resilience and coping skills. We care for the health and well-being of our people and provide the support and resources needed to perform their role responsibilities. Active participation in Accentures well-being support program, designed specifically for the Trust & Safety community, provides valuable skills to promote individual and collective well-being. What are we looking for Strong coping, emotional resilience, and stress-management skillsExcellent comprehension, communication, and English language skillsAbility to perform duties objectively, devoid of inherent biases or personal beliefs, in the best interest of client policiesStrong attention to detailComfort synthesizing and analyzing information from multiple streamsStrong critical thinking and decision-making skills Roles and Responsibilities: Review, classify and/or remove content according to client guidelines, using specific tools and channelsUnderstand and remain updated on changing client policies and guidelinesInvestigate, resolve, and relay complex content issues to the broader Trust and Safety team Qualification Any Graduation

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5.0 - 8.0 years

3 - 7 Lacs

Bengaluru

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Skill required: Talent Development - Instructor-Led Training (ILT) Designation: Business Interlock Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Improve workforce performance and productivity, boosts business agility, increases revenue and reduces costsTalent Development processThe practice of training and learning material between an instructor and learners, either individuals or groups. Instructors can also be referred to as a facilitator, who may be knowledgeable and experienced in the learning material, but can also be used more for their facilitation skills and ability to deliver material to learners. What are we looking for Content CreationTraining Needs Analysis (TNA)Written and verbal communicationAbility to establish strong client relationshipCollaboration and interpersonal skillsStrong analytical skillsAbility to perform under pressureThe Instructional Design Senior Analyst works with different training resources and subject matter experts (SMEs) to create self-paced or instructor led courses required for Capability Development training programs. The Instructional Design Senior Analyst works with different training resources and subject matter experts (SMEs) to create self-paced or instructor led courses required for Capability Development training programs. Design and Development of Effective Learning Content using appropriate delivery methodsAnalysis of competency and knowledge requirements to design an effective training model for learner needsParticipate in training reviews and feedback sessions from training resources to apply recommendationsConduct research, extensive fact checking and validation to support accuracy of information to be added in contentDesigning curriculum, content outline and storyboards, applying appropriate multimedia learning methodologies considering scalability, delivery requirements and Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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5.0 - 8.0 years

3 - 7 Lacs

Mumbai

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Skill required: Marketing Operations - Content Creation Designation: Copywriting Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Candidate with at least 7-10 years of hands-on experience on static and animated content creation What are we looking for Adaptable and flexibleAbility to perform under pressureProblem-solving skillsDetail orientationAbility to establish strong client relationshipBasic knowledge of SEO principles, including keyword research and optimization.Knowledge of digital ad platforms like Google Ads, Meta Ads, or LinkedIn Ads.Familiarity with social media analytics tools to gauge campaign performance. Roles and Responsibilities: Creative Writing:oCraft clear, persuasive, and engaging copy for various mediums, including websites, social media, email campaigns, advertisements, brochures, and more.oDevelop original ideas and concepts aligned with project briefs, brand tone, and target audiences.Conceptualization:oCollaborate with creative directors, designers, and marketing teams to develop compelling campaign ideas and storytelling approaches.oCreate detailed storyboards and content outlines to visualize concepts and present ideas to stakeholders.Content Adaptation:oAdapt content for different platforms and formats, ensuring consistency and effectiveness across channels.oLocalize or tailor messaging for regional or demographic-specific campaigns.Editing and Proofreading:oReview, refine, and proofread copy to meet quality standards and ensure error-free deliverables.oMaintain a meticulous eye for detail to uphold brand integrity in all communications.Project Collaboration:oWork closely with clients to understand project objectives, tone, and messaging requirements.oCommunicate with stakeholders via calls, chat, or email to align on expectations and deliverables.Performance Optimization:oConduct research to stay updated on industry trends, competitors, and audience preferences.oIntegrate feedback from clients or stakeholders to improve and iterate on content.Time and Project Management:oManage multiple projects simultaneously, ensuring timely delivery of high-quality work.oStay flexible and efficient in fast-paced, deadline-driven environments.Compliance and Standards:oEnsure all copy adheres to brand guidelines, legal requirements, and compliance standards.oMaintain documentation of content workflows, approvals, and project histories. Qualification Any Graduation

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0.0 - 1.0 years

1 - 5 Lacs

Mumbai

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Skill required: Marketing Operations - Campaign Management Designation: Campaign Management New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a meticulous and detail-oriented Ad Trafficker to join our team. In this role, you will be responsible for trafficking, monitoring, and optimizing digital ad campaigns across various platforms. You will work closely with the advertising, creative, and technical teams to ensure the seamless execution of digital ads, ensuring they are delivered on time, error-free, and meet campaign objectivesKey Responsibilities:oAd Campaign Setup:Trafficking digital ads across multiple platforms/productss (display, video, social, programmatic, etc.) by ensuring proper creative formats, sizes, and targeting are adhered to. oQuality Assurance:Review and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. oCampaign Monitoring:Monitor ad campaigns and traffic, ensuring optimal delivery and performance. Troubleshoot any issues related to ad delivery, discrepancies, or technical difficulties. oOptimization:Analyze campaign performance and collaborate with internal teams to adjust for better targeting, delivery, and conversion rates. oReporting:Provide daily, weekly, and monthly reports on campaign performance, tracking key metrics such as impressions, clicks, and conversions etc. ooClient Communication:Work with the client services team to ensure that ad requirements and campaign goals are clearly understood and met. oStay Updated:Keep up to date with industry trends, new technologies, and best practices in ad trafficking and digital advertising. What are we looking for oBachelors degree in marketing, Communications, Business, or a related field (or equivalent experience).oProven experience in digital advertising and ad trafficking (preferably 1-2 years). oFamiliarity with advertising platforms (GAM, Magnite, or any third-party Ad server.) and ad-serving technologies. oStrong understanding of ad formats, targeting, and tracking methodologies. oExcellent attention to detail and organizational skills. oStrong communication skills to interact with both technical and non-technical stakeholders. oAbility to troubleshoot and resolve technical issues quickly. oKnowledge of analytics tools is a plus. oAbility to work under tight deadlines and handle multiple tasks simultaneously.Experience in Video, Audio, Mobile Advertising, or Digital Advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shiftsWorking with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves a night shift to align with US client with 5-day working schedule with 2 days off each week. Qualification Any Graduation

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7.0 - 11.0 years

6 - 11 Lacs

Mumbai

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Skill required: Marketing Operations - Digital Project Management Designation: Digital Mktg Advisory Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Digital Marketing Manager will play a pivotal role in developing and executing digital marketing strategies. This individual will be responsible for enhancing the brand presence, engaging with the target audience, and driving measurable business outcomes through effective social media marketing initiatives. The role will require a blend of creative, technical, and strategic skills to deliver high-impact content and campaigns that align with overall marketing goals. Require:Bachelors degree in Marketing, Communications, Business, or a related field. Minimum of 3 years of experience in digital marketing, with a focus on social media marketing. Proven track record of successfully managing social media campaigns, driving engagement, and meeting business objectives. Experience with content creation and community management in a corporate environment is preferred. Certifications in social media marketing or digital advertising (e.g., Google Ads, Facebook Blueprint) are a plus. Overseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for Technical Skills: oStrong understanding of social media platforms including Facebook, Instagram, Twitter, LinkedIn, and TikTok, with an ability to optimize content for each platform. oExpertise in social media advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager, Google Ads). oSolid understanding of SEO, web analytics, and digital metrics tools (e.g., Google Analytics, Socialbakers). oExperience with graphic design tools (e.g., Canva, Adobe Creative Suite) for creating engaging content. oFamiliarity with email marketing tools and automation platforms. oStrong communication and writing skills, with an ability to tailor content for different audience segments. oExcellent organizational and project management abilities to manage multiple campaigns and deadlines. oAnalytical mindset with the ability to interpret data and translate insights into actionable strategies. oCreative thinking and problem-solving skills to craft engaging campaigns that stand out in a competitive digital landscape. oStrong teamwork and collaboration skills, with the ability to work with cross-functional teams effectively. Roles and Responsibilities: Develop and execute data-driven digital marketing strategies with a primary focus on social media platforms to increase brand awareness, drive engagement, and achieve business objectives. Manage and grow social media channels by creating, curating, and posting engaging content that resonates with the target audience. Monitor and analyze social media performance metrics to ensure continuous improvement and optimize strategies for maximum ROI. Collaborate closely with cross-functional teams (content, design, analytics) to ensure consistent messaging across all digital touchpoints. Stay current with social media trends, best practices, and new tools to ensure the organization remains at the forefront of digital innovation. Manage social media advertising campaigns (paid and organic), including budget allocation, targeting, and performance optimization. Handle community management by responding to inquiries, engaging in conversations, and fostering positive relationships with online audiences. Support the creation of regular social media reports to track KPIs, identify opportunities, and present insights to stakeholders. Qualification Any Graduation

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1.0 - 3.0 years

2 - 6 Lacs

Mumbai

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Skill required: Marketing Operations - Programmatic Campaign Management Designation: PPSM Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designExecute, optimize & deliver programmatic media campaigns across various DSP platforms like DV360, TTD, Amazon etc., based on the media plan and brief received from the clients or media planning/strategies. What are we looking for Ability to work well in a teamAdaptable and flexibleCommitment to qualityWritten and verbal communicationAgility for quick learning Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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3.0 - 8.0 years

4 - 8 Lacs

Mumbai

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Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 -11 Years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OCManage end-to-end Multi Channel campaign process for Pharma industryIndividual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Detail orientationStrong analytical skillsAbility to establish strong client relationshipAbility to manage multiple stakeholdersCollaboration and interpersonal skillsBachelors degree (preferably Science)Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS productsparticularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skillsProject and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management.Salesforce Marketing Cloud Customer Data PlatformStructured Query Language (SQL)React.jsCampaign ManagementCandidate should be a graduateMinimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skillsStrong listening skillsExcellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - DesirableOther email delivery applicationsDream, ExactTarget, Marketo, Eloqua, Responsys Mandatory if they dont have Adobe high proficiencyKnowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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3.0 - 5.0 years

3 - 7 Lacs

Mumbai

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Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do will be responsible for managing Clients customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Clients CRM tools and processes deliver measurable results aligned with the companys business goalsRole requires Digital Marketing Ads & Promotion creation/designCampaign PlanningDigital Marketing CampaignsCustomer Loyalty ProgramProblem-solving skills What are we looking for Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences.Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth.Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope.Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively.Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance.Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities.Technical Skills: CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns.Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis.Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement.Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.).Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies.CRM System Management:Oversee the configuration, management, and optimization of Clients CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges.Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies.Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences.Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights.Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience.Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Clients CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation

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0.0 - 1.0 years

2 - 4 Lacs

Mumbai, Delhi / NCR, Bengaluru

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Looking for interns who wants to learn photography, videography, editing, styling etc in digital marketing. Remote job Shall have knowledge of digital marketing or should have at least done some course in relatable field A photography internship is a valuable learning opportunity where interns assist photographers, gaining hands-on experience in a real studio setting. They perform tasks such as research, social media updates, and image creation for posts. Interns also learn about lighting and the photography business. Location: Remote, Chennai, Hyderabad, Pune, Kolkata, Ahmedabad, Pune

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7.0 - 11.0 years

13 - 17 Lacs

Mumbai

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Skill required: Marketing Operations - Operations Management Designation: Brand & Comm Strategy Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designThe purpose of this role is to oversee the overall brand strategy and communication efforts The role involves leading the development and execution of brand positioning, messaging, and external/internal communication initiatives An area of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services. It involves the responsibility of ensuring that business operations are efficient in terms of using as few resources as needed and effective in terms of meeting customer requirements What are we looking for Experience in brand management, marketing, or communications roles Experience in creating, positioning, and maintaining brand identity. Experience in leading & guiding teams, working with cross-departmental stakeholders, and leading communication projects.Strong product management knowledge Ability to performance manage data and insights Ability to influence others and break down barrier to resolution Strong communication and relationship building Proactive; able to anticipate needs; forward thinking Highly collaborative; able to work well within multidisciplinary teams Minimum 15 years of experience in brand management, marketing, or communications roles Experience in creating, positioning, and maintaining brand identity. Experience in leading & guiding teams, working with cross-departmental stakeholders, and leading communication projects. Roles and Responsibilities: The Brand and Communications Lead is accountable for ensuring the companys brand is well-defined, consistently communicated, and well-received by both internal and external stakeholders. They are responsible for the strategic direction, leadership, and results of the brand and communication initiatives, driving the companys reputation, engagement, and market growth. Key accountabilities include:Developing and maintaining a strong, clear brand strategy:This includes ensuring that the brand is positioned effectively in the market to resonate with the target audience Driving brand consistency across all platforms:Ensuring that the brand identity, voice, and messaging remain cohesive across all channels and touchpoints Creating and executing communication strategies:This includes both external (media, public relations, advertising) and internal (employee engagement, internal newsletters) communication plans. Overseeing the creation of brand content:Ensuring that all contentwhether digital, print, or social mediaaccurately represents the brand and supports business objectives Managing internal communication:Ensuring employees understand and engage with the brand vision, mission, and objectives, fostering a strong internal culture. Developing and executing the digital and social media strategy:Overseeing social media campaigns, website content, and online community management to enhance brand visibility and engagement. Tracking brand health and performance:Regularly monitoring metrics such as brand awareness, sentiment, and customer perception to assess how the brand is performing in the market. Adjusting strategies based on data:Continuously improving communication strategies and brand positioning based on feedback, analytics, and market conditions Leading and mentoring the communications team:Ensuring that team members have the resources, skills, and guidance to execute their tasks effectively. Accountable for fostering cross-department collaboration:Ensuring alignment across departments (e.g., marketing, sales, HR) to ensure brand messaging is consistent and integrated. Managing the brand and communication budget:Ensuring efficient use of resources while executing brand and communication initiatives. Vendor and agency management:Overseeing relationships with external partners and agencies, ensuring they deliver quality services on time and within budget. Qualification Any Graduation

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1.0 - 3.0 years

2 - 6 Lacs

Mumbai

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Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 Years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The CRM Advisor will be responsible for managing Clients customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Clients CRM tools and processes deliver measurable results aligned with the companys business goals.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for CRM Systems ExpertiseGood understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns.Data Management & AnalyticsStrong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis.Customer SegmentationAbility to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement.Marketing AutomationKnowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.).Integration & Data Flow ManagementFamiliarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience.Customer-Centric ApproachStrong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences.Analytical ThinkingAbility to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth.Project ManagementExcellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope.Collaboration & CommunicationStrong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively.Problem-SolvingProactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance.Attention to DetailHigh attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and ImplementationDevelop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies.CRM System ManagementOversee the configuration, management, and optimization of Clients CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges.Customer Data ManagementEnsure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies.Campaign Planning and ExecutionLead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences.Performance Monitoring and ReportingTrack the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights.Collaboration Across FunctionsWork closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience.Continuous ImprovementStay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Clients CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation

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13.0 - 18.0 years

11 - 16 Lacs

Bengaluru

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Skill required: NA - Solution Architecture Designation: Solution Enablement Manager Qualifications: BCom/BCA/Bachelor of Arts Years of Experience: 13 to 18 years Language - Ability: English(Domestic) - Expert About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Accenture Operations Solution Innovation is responsible for solution configuration of client requirements and integration with sales to promote growth. We ensure a simplified solutioning process to reduce solution turnaround time, industrialize our ability to respond to RFPs and support sales opportunities.As a Marketing/E-commerce Operations Solution Architect, you will play a pivotal role in designing, implementing, and optimizing digital marketing and e-commerce solutions. Your primary focus will be on integrating marketing technology, CRM systems, and e-commerce platforms to create seamless customer experiences. You will collaborate with cross-functional teams to ensure alignment between business goals, technology infrastructure, and operational efficiency.Design, implement and direct a solution architecture to address specific problems and requirements, usually through the application of technical, business process and/or industry knowledge. What are we looking for Brand MarketingDigital Marketing AnalyticsDigital Marketing CampaignsDigital MarketingWritten and verbal communicationWe are seeking a highly skilled and experienced professional with a strong background in marketing automation, CRM, e-commerce platforms, and digital transformation. The ideal candidate should have a deep understanding of marketing and e-commerce workflows, technical integrations, and data analytics. A proactive problem solver with excellent communication and leadership skills will thrive in this roleeCommerce StrategyCloud platforms such as AWS, Azure, or Google Cloud.CRM Knowledge Adobe, SFMCMarketing technology stack including CDPs (Customer Data Platforms)Market benchmarkingCosting mechanism Roles and Responsibilities: Bridge between sales, client and delivery teamsPrepare the solution end to endRun Solution reviews and approvalsCosting and market analysisWays to optimize the solution and pyramidImplementing required technology Stake holder management Qualification BCom,BCA,Bachelor of Arts

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5.0 - 8.0 years

5 - 9 Lacs

Mumbai

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Skill required: Marketing Operations - Medical Affairs Designation: Digital Content Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years Language - Ability: English - Intermediate About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designIn Medical Affairs, you will have to design, develop and deliver business solutions related to the medical affairs group of pharmaceutical companies, including thought leadership development, medical publications, education and information, medical grants, advisory boards and advocacy, regulatory review and approval of pharmaceutical drugs and perform publishing and quality control tasks on submission components. What are we looking for . Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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0.0 - 1.0 years

1 - 5 Lacs

Mumbai

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Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management New Associate Qualifications: Any Graduation Years of Experience: 0 - 1 Year About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for Salesforce Marketing CloudIn this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shiftsSalesforce Marketing Cloud Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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5.0 - 8.0 years

4 - 8 Lacs

Mumbai

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Skill required: Marketing Operations - Creative Design Designation: Media & Graphics Design Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Creative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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7.0 - 11.0 years

5 - 9 Lacs

Mumbai

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Skill required: Marketing Operations - Digital Project Management Designation: Digital Content Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for Understanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & deliveryEnsuring Standards and Data Privacy Compliance for every ProjectMaintain high quality standards for the campaign delivery and ensure timelines are met with Quality Roles and Responsibilities: Will be responsible for demand management and scope managementCompliance and regulatory requirements adherenceCo-ordinate with various stakeholders for multiple projects simultaneouslyTimely & appropriate communication to all stakeholders. Provide support to the onshore teamConstantly update campaign status to stakeholders and red flag if there are any issuesProactively create mitigation and action plans to resolve risks, issues and align them with stakeholders. Create, maintain and communicate project plans, revise them as appropriate to meet changing needs and requirements of the Marketing teamManage status meetings, updates. Share Minutes of Meeting promptlyLead Business discussions and manage client expectations on the project and is able to negotiate/align on plansFollow ups with Marketing Manager for the required feedback/approvalsSuggest improvement ideas to current processes based on developed expertiseParticipate in team initiatives and actively contribute to team successExcellent Communication SkillsManaging and triaging tickets to relevant teams as per agreed timelinesExperience with digital marketing background, project management skills and exposure in managing international clients preferredShould have experience on working on Work orchestration platforms like JIRA, Workfront, D365 etcUnderstands the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, mobile marketingExperience on campaign and content management platforms will be added advantageAny certification in Project Management skills will also be an added advantageHighly organized, detail oriented, and results focused. Should be proactiveMust have an ability to effectively handle tight deadlines and multiple projectsManaging client expectations with regards to quality and timelinesWorking with different teams to get the project completed by meeting the required quality standardsExperience in handling Microsoft Office production (Excel, PowerPoint, Word, Project)Quick learner and ability to highlight risks and issuesAbility to honor commitments and deadlines on assigned tasks Ability to prioritize tasks and complete assignments Qualification Any Graduation

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5.0 - 10.0 years

6 - 10 Lacs

Bengaluru

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The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Content Management Consultant Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Content managementtools such as Adobe Experience Manager (AEM), Sitecore | Level: Consultant | Location: Mumbai, Bangalore, Gurgaon, Hyderabad, Pune | Years of Exp: 5+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challengesDo you want to design, build, and implement strategies to enhance business performanceDoes working in an inclusive and collaborative environment spark your interest Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accentures Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Gather business requirements, designing process & solution for implementation of Adobe Experience Manager (AEM), DAM and other content platform. Conduct content platform technology vendor assessment and developing use cases and develop business case. Translate business requirements into Adobe Experience Manager (AEM)/content platform functional specifications and process flows. Work as a BA, PO or functional consultant as part of the CMS/DAM implementation Collaborating with various client and Accenture business and technology stakeholders in implementing AEM/content platform solution and assisting in change management and adoption of the new tool/process. Conducting business process analysis to understand existing workflows and systems, documenting current processes and systems - use the specification to create requirements for new processes, develop use cases, and manage requirement changes. Bring your best skills forward to excel at the role: Collecting and sharing best practices on solution positioning and delivery for clients Lead content management process and technology assessment, KPI and its definition, solution and vendor assessment for different technologies including Adobe. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the content management and digital marketing space. Read about us. Blogs Qualification Your experience counts! 5+ years of experience gathering and documenting requirements and creating and maintaining functional specifications. 2+ year of implementing web content management and/or eCommerce applications. Proficient understanding of all AEM OOTB components and features like DAM, workflows, personalization, sites, how to overlay components for customizations, integrations with Adobe Analytics, Adobe Target, and Commerce solutions like Hybris Commerce, Magento, AEP Proficient understanding and working experience of creating and maintaining functional specifications for new AEM templates, AEM components including authoring widgets, custom widgets, and workflow customization/creation. Proficient understanding of cross-browser compatibility needs Working experience with JIRA, Confluence, or similar tools Working experience with Agile methodology and Scrum practices, writing user stories Identifying marketing process improvement opportunities. Whats in it for you An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: https://www.accenture.com/in-en/careers Accenture Global Network Song | Accenture in One Word come and be a part of our team.

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