Digital Marketing Executive:Hotel

Job Summary:

The Digital Marketing Executive will be responsible for developing, implementing, and managing online marketing campaigns that promote the company and its products or services. The role plays a key part in enhancing brand awareness within the digital space and driving website traffic, lead generation, and customer engagement through various digital channels.

Key Responsibilities:

• Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising.
• Develop and maintain the company’s social media presence across platforms like Instagram, Facebook, LinkedIn, Twitter, and YouTube.
• Perform ongoing keyword research and optimization for SEO and PPC.
• Monitor and analyze campaign performance using Google Analytics and other tools; suggest improvements.
• Collaborate with content, design, and development teams to produce engaging and brand-consistent materials.
• Manage website updates, ensuring UX/UI optimization and lead conversion.
• Track and report on key performance indicators (KPIs) and return on investment (ROI) for digital campaigns.
• Stay up-to-date with the latest trends and best practices in digital marketing and technology.
• Manage online reputation and handle customer queries and reviews on digital platforms.
• Coordinate with agencies and vendors for digital initiatives when necessary.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–3 years of experience in digital marketing or a similar role.
• Hands-on experience with SEO, Google Ads, Facebook Ads, and web analytics tools (e.g., Google Analytics, SEMrush, etc.).
• Strong understanding of digital marketing concepts and best practices.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects simultaneously.
• Creative mindset with problem-solving ability.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Food provided
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Yearly bonus