Digital Marketing Executive

Job Description

Any Graduate with qualification in Digital Marketing (Degree/Diploma/Certification course) & must have 4 years’ experience of Digital Marketing preferably in Education sector. Skills:  Understanding of digital marketing principles and best practices.  Excellent analytical and problem-solving skills.  Good communication and interpersonal skills.  Ability to work independently and as part of a team Key Responsibilities :  Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns  Designs, builds, and maintains our social media presence ensuring consistency in brand messaging across all channels  Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)  Identifies trends and insights and optimizes spend and performance based on the insights. To suggest new and creative growth strategies through digital marketing.  Plans, executes, and measures experiments and conversion tests  Optimize website performance for search engines (SEO) and user experience while monitoring website traffic, bounce rates, and conversion rates.  To collaborate with web developers and designers to improve website functionality and design  Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points  It is essential to evaluate all social media campaigns and refine them in collaboration with management to achieve more effective outcomes.  Responsible for liaising with departments and designers to ensure the timely development of all required creative assets  Develop & execute digital strategies.  To control ads from other departments Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹30,000.00 per month Benefits: Health insurance Provident Fund Schedule: Day shift Work Location: In person