Digital Marketing Executive

0 years

2 - 3 Lacs

Posted:1 month ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Summary:

We are looking for a results-driven Digital Marketing Executive with solid knowledge and hands-on experience in digital advertising, especially across platforms like Google Ads, Facebook/Meta Ads, and other paid media channels. You will be responsible for developing, implementing, and optimizing digital marketing campaigns to drive traffic, leads, and conversions.

Key Responsibilities:

  • Plan, execute, and optimize paid ad campaigns across Google Ads, Meta (Facebook & Instagram), and other platforms (LinkedIn, YouTube, etc.)
  • Conduct keyword research, audience targeting, A/B testing, and performance analysis
  • Track and report performance of digital campaigns.
  • Collaborate with content, design, and development teams to align campaign strategies
  • Manage and optimize SEO/SEM strategies to improve website traffic and rankings
  • Monitor and analyze website analytics (Google Analytics, GA4, etc.)
  • Stay updated with industry trends, algorithm updates, and new ad formats
  • Recommend new growth strategies and campaign improvements
  • Manage budgets and ensure campaigns deliver within allocated spend

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

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