Digital Marketing Executive

As a Content Marketing Specialist, you will be responsible for developing engaging online content across a variety of platforms, such as clickbait, forums, videos, graphics, and blogs. Your role will involve monitoring and analyzing the success of the content to drive marketing campaign growth and ensure a positive return on investment (ROI). You will also be tasked with managing email and social media marketing campaigns to enhance brand visibility and engagement. This includes contacting, interviewing, and hiring third-party graphic designers, web designers, and videographers to create unique and compelling content that resonates with the target audience. Utilizing tools like Google Analytics, Google AdWords, and other relevant sites, you will track and optimize campaign performance to drive traffic to company pages and increase conversions. Additionally, you will be responsible for developing and overseeing projects and team members, delegating tasks, reviewing work, and ensuring adherence to deadlines and budgets. It will be crucial for you to stay informed about new social media platforms, web technologies, and digital marketing trends to incorporate innovative strategies into campaigns and update existing content accordingly. By implementing these new technologies effectively, you will contribute to the overall success of marketing initiatives and help the company achieve its objectives.,