Digital Marketing Executive

0 - 2 years

4 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Set up and manage paid campaigns on Facebook Ads & Google Ads.
  • Work on optimizing campaigns for conversions, leads, and fundraiser success.
  • Brainstorm and test new strategies to attract people to start fundraisers.
  • Run A/B tests on creatives, landing pages, and ad formats.
  • Track and measure performance using Google Analytics, Meta Ads Manager, and internal tools.
  • Analyze campaign data and share actionable insights.
  • Explore AI tools (ChatGPT, Gemini, etc.) for ad copy, content ideas & innovation.
  • Use Excel/Google Sheets to track and report campaign performance.
  • Create basic creatives using Canva or simple editing tools.

Preferred candidate profile

  • A fresher or recent graduate with a strong interest in digital marketing.
  • Curious, creative, and excited to experiment with new ideas.
  • Comfortable with numbers, analysis, and problem-solving.
  • Familiar with Excel/Google Sheets and open to learning new tools.
  • Flexible and proactive willing to adapt in a fast-paced environment.

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