Home
Jobs

Digital Marketing Executive - D2C Performance and Growth

2 - 7 years

3 - 6 Lacs

Posted:5 days ago| Platform: Naukri logo

Apply

Work Mode

Work from Office

Job Type

Full Time

Job Description

What Were Looking For:

A hands-on digital marketing executive who can drive performance campaigns, optimize Meta & Google Ads, and also take charge of email, WhatsApp, and social content. You’ll work from our Bangalore showroom and collaborate with our in-house video editor/photographer to constantly generate fresh, high-converting creatives.

This role is perfect for someone who wants to own marketing end-to-end, experiment constantly, and build measurable impact for a real, growing brand.

Key Responsibilities:

Performance Ads & Analytics

  • • Manage Meta (Facebook/Instagram) and Google Ads daily

  • • Optimize campaigns for conversions, ROAS, and lead generation

  • • Test new creatives weekly and reduce ad fatigue

  • • Segment and retarget based on product categories or user behavior

  • • Analyze campaign results and share weekly reports

Creative Coordination & Execution

  • • Plan creatives with the in-house photographer/video editor

  • • Write engaging ad copy, headlines, and CTA ideas

  • • Create storyboards and hooks for reels or video ads

  • • Coordinate monthly content calendar for campaigns

Email & WhatsApp Marketing

  • • Build and maintain emailer flows: new launches, offers, abandoned cart

  • • Create and send weekly WhatsApp broadcasts

  • • Use automation tools to follow up with leads and recent buyers

Organic & Social Media

  • • Plan and post Instagram/Facebook content: reels, posts, stories

  • • Respond to DMs, comments, and engage with community

  • • Monitor trending formats and apply them to lighting

Shopify, Website & Lead Management

  • • Check daily form fills and leads — follow up or tag for sales team

  • • Coordinate smooth flow from lead visit sale

  • • Ensure catalogs and collections are updated on Meta/Shopify

Requirements:

  • • 1–3 years of hands-on digital marketing experience

  • • Strong understanding of Meta Ads & Google Ads dashboards

  • • Basic knowledge of Shopify and analytics tools (GA, Looker, etc.)

  • • Familiarity with WhatsApp marketing tools and email platforms

  • • Strong English copywriting and creative thinking skills

  • • Comfortable working full-time from our Bangalore showroom

Nice to Have (Bonus):

  • • Experience in lighting, interior dcor, or eCommerce brands

  • • Hands-on with Canva or basic video editing

  • • Knowledge of SEO or marketplace listings

What You’ll Get:

  • • Work with a stable, respected, design-focused brand

  • • Full freedom to execute and experiment

  • • Immediate visibility of your impact on sales and leads

  • • Direct collaboration with founder and creative team

  • • Growth opportunity as we scale our online business

Role & responsibilities

Mock Interview

Practice Video Interview with JobPe AI

Start Performance Marketing Interview Now
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

RecommendedJobs for You