Digital Marketing Associate

Role Overview: As a Digital Marketing Specialist, you will play a crucial role in creating engaging visual assets, managing website content, and executing effective digital marketing campaigns. Your unique blend of graphic design, web development, and digital marketing skills will be utilized to drive online traffic and enhance user engagement. You will collaborate with the marketing team to conceptualize and implement creative visual campaigns that align with the brand's image and goals. Key Responsibilities: - Utilize CorelDraw to design high-quality visual content for websites, social media, email marketing, and other digital platforms. - Develop brand-consistent graphics such as logos, infographics, and promotional materials. - Maintain and update website content to ensure accuracy and relevance. - Implement SEO strategies to improve organic search rankings and optimize website performance. - Create and manage digital marketing campaigns across various channels including social media, email, and paid advertising. - Analyze campaign performance and provide recommendations for optimization. - Manage online listings, reputation, and potentially lead paid advertising campaigns (PPC). Qualifications Required: - Proven experience in digital marketing, graphic design, and web development. - Proficiency in CorelDRAW for creating vector graphics and visual content. - Strong understanding of web design principles, HTML/CSS, and CMS platforms like WordPress. - Solid knowledge of SEO best practices and experience with Google Analytics and Search Console. - Excellent communication, interpersonal skills, and ability to work independently or as part of a team. - Attention to detail, creative mindset, experience with social media management, and familiarity with current digital marketing trends.,