Digital Marketing Associate

Role Overview: As a Digital Marketing Executive at our company in Ernakulam, you will play a crucial role in developing and implementing effective digital marketing strategies. Your responsibilities will include developing and executing digital marketing strategies to drive brand awareness, lead generation, and customer acquisition. You will be managing and optimizing campaigns on platforms such as Google Ads and Meta Ads (Facebook/Instagram), creating high-quality content for social media, websites, and email campaigns, collaborating with designers and content writers to ensure brand consistency, performing keyword research, optimizing website content, and managing SEO/SEM campaigns, running social media campaigns, and maintaining our company's presence on key platforms, managing all social media accounts including posting, audience engagement, and performance tracking, and ensuring consistent branding and messaging across all platforms. Key Responsibilities: - Developing and executing digital marketing strategies to drive brand awareness, lead generation, and customer acquisition. - Managing and optimizing campaigns on platforms such as Google Ads and Meta Ads (Facebook/Instagram). - Creating high-quality content for social media, websites, and email campaigns. - Collaborating with designers and content writers to ensure brand consistency. - Performing keyword research, optimizing website content, and managing SEO/SEM campaigns. - Running social media campaigns and maintaining our company's presence on key platforms. - Managing all social media accounts, including posting, audience engagement, and performance tracking. - Ensuring consistent branding and messaging across all platforms. Qualifications Required: - Proficiency in Google Analytics, Google Ads, and Meta Ads. - Strong knowledge of SEO, SEM, SMM, and email marketing. - Experience with tools like SEMrush, Ahrefs, and marketing automation platforms. - Familiarity with WordPress or other CMS. - Basic knowledge of HTML/CSS for website and email tweaks. Additional Details: This is a permanent position with the flexibility of working day, morning, or night shifts. If you have a Bachelor's degree, at least 2 years of experience in digital marketing, proficiency in English, and meet the technical and creative skill requirements mentioned above, we encourage you to apply. Please note that the work location is in person.,