Digital Marketing Ads Executive

3 - 7 years

0 Lacs

Posted:6 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Digital Marketing Specialist, you will be responsible for understanding and deeply analyzing client requirements and goals to effectively align the team with needed strategies across digital marketing platforms. You will need to stay updated with the latest platform updates and market trends to ensure the ongoing ad campaigns are updated as and when needed. Your role will involve taking responsibility and accountability for the ongoing and modified ads, campaigns, ad creatives, copies, captions, and placement to present the strategies to the client. Quality control and assurance in ongoing digital marketing projects will be crucial, and you will need to devise and lead innovative plans to meet client objectives and drive successful outcomes. Key Responsibilities: - Monitor and guide the digital marketing team, fostering a nurturing and collaborative environment for everyone. - Stay updated with reports, analyze growth metrics, and derive actionable insights in all the major digital advertising platforms. - Periodically conduct meeting rounds and submit performance insights to core members and stakeholders in the EOD reports. - Continuously brainstorm creative ideas and strategies to enhance ad campaign effectiveness. - Utilize digital marketing strategies for various products, leveraging online ads and trending/viral campaigns. - Evaluate campaign performance, identify areas for improvement, and refine strategies accordingly. - Complete necessary sheets and reports for seamless campaign management and execution. - Present updates and reports to core team members, facilitating collaborative insights. - Enhance social media efforts, striving to improve KPIs such as engagement and reach. Qualifications Required: - Proven experience in digital marketing and advertising. - Strong analytical skills and the ability to derive insights from data. - Excellent communication and presentation skills. - In-depth knowledge of digital advertising platforms and trends. - Ability to work effectively in a fast-paced environment and meet deadlines. - Creative thinking and problem-solving skills. (Note: No additional details of the company were mentioned in the provided job description.),

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