Digital Content Writer

Job Title: Digital Content Writer

Location: Mohali
Experience: 1–5 years

Job Summary:

We are looking for a creative and detail-oriented Digital Content Writer to join our team. You will be responsible for producing engaging, high-quality content for websites, blogs, social media, emails, and digital marketing campaigns. The ideal candidate should have strong writing skills, an understanding of SEO best practices, and a passion for creating content that connects with online audiences.

Key Responsibilities:

• Write, edit, and publish content for websites, blogs, landing pages, emails, and social media platforms.
• Create compelling and SEO-friendly content to improve website traffic and engagement.
• Conduct research on industry-related topics and trends to develop original and relevant content.
• Collaborate with designers, marketers, and other team members to align content with brand strategy and visual assets.
• Optimize content according to search engine best practices (on-page SEO).
• Proofread and ensure consistency in tone, style, and grammar.
• Track content performance using analytics tools and make improvements accordingly.
• Stay updated with industry trends, digital content formats, and platform algorithms.

Required Skills & Qualifications:

• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
• Proven experience as a content writer, copywriter, or similar role.
• Strong writing, editing, and proofreading skills.
• Familiarity with SEO, keyword research, and Google Analytics.
• Understanding of content management systems (e.g., WordPress).
• Ability to meet deadlines and work in a fast-paced environment.
• Creative mindset with attention to detail.

Preferred Skills:

• Experience with social media management.
• Basic knowledge of design tools like Canva or Adobe Suite.
• Familiarity with paid campaigns and performance marketing content.

Benefits:

• Flexible work hours
• Performance bonuses
• Learning and development opportunities

Job Type: Full-time

Schedule:

• Day shift
• Monday to Friday