Digital Content Production - Delivery Management

Digital Content Production - Delivery Management

Purpose of the role

To develop and implement marketing strategies to promote brand, products, and services across various markets

Accountabilities

• Development and implementation of marketing strategies and delivery that aligns with the banks business objectives and are informed by market research, customer needs and competitive landscape.
• Collaboration with product development, sales, and other departments to align marketing efforts with overall business objectives, to achieve specific, well defined outcomes, as needed.
• Development of compelling and targeted content for various marketing channels, including print, media and related collateral, if needed.
• Analysis of data to make informed decisions and optimize marketing strategies, use of data analytics tools to measure and report on the performance of marketing campaigns.
• Management of the marketing budget, allocating resources to maximise ROI.
• Defines marketing vision, sets goals, clarifies objectives and works across organisations to achieve specific, well defined outcomes.

To be successful as a "Digital Content Production - Delivery Management", you should have experience with

Basic/ Essential Qualifications:

• Excellent attention to detail
• Strong stakeholder management through proactive communication
• Delivery experience in any content form
• Understanding of digital and mobile technologies
• Good time management and ability to multitask across multiple projects
• Project managing responses from brief through to delivery
• Collaborate with colleagues to ensure content is on brief, on brand, and accurate in terms of both text and visual representation
• Coordinate resources through established forums and processes
• Manage your time efficiently to ensure deadlines are met
• Ensure digital content adheres to regulatory requirements and is developed in line with relevant governance frameworks

Desirable skillsets/ good to have:

• An understanding/experience of SEO
• Digital/Marketing qualifications beneficial
• Skilled in writing, editing, and website best practices
• Knowledge of content management systems and digital publishing platforms

This role will be based out of Noida /Gurgaon.