Posted:1 month ago|
Platform:
Work from Office
Full Time
KEY RESPONSIBILITIES: 1. Strategy & Planning Define and execute a 12 month digital marketing roadmap aligned with business goals Benchmark competitors and global digital trends in the industry 2. Website & SEO Oversee complete revamp of company website(s) with external agency/partners Ensure strong on-page and off-page SEO practices for lead generation Set up and monitor Google Analytics, Tag Manager, Search Console 3. Content & Social Media Develop and execute a LinkedIn content calendar: product insights, case studies, team stories, thought leadership Manage company presence on industry forums Design and standardize internal communications & templates 4. E-mail Campaigns Plan and execute targeted email campaigns to customers and partners Drive remarketing and lead nurturing through CRM or simple automation tools 5. Team & Agency Management Evaluate, select, and manage external agencies, freelancers, or interns Build internal content, design, and analytics capability over time REQUIRED SKILLS & PREFERRED BACKGROUND FOR THE JOB: 1. Strong content strategy & communication skills 2. Proficiency with LinkedIn, Google Analytics, SEO tools (SEMrush, Ahrefs) 3. Website experience (WordPress/Webflow preferred) 4. Analytical mindset with eye for creative storytelling 5. B2B manufacturing, automotive, or industrial marketing experience 6. Hands-on with both execution and strategy 7. Demonstrated ability to scale digital presence from scratch
Zylog ElastoComp
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