Digital Advertising Specialist

As a Digital Advertising Specialist at Roaming Routes Travels, you will be responsible for creating and managing paid ad campaigns on Facebook, Instagram, and other digital platforms. You will play a key role in strategizing and executing targeted ad campaigns for travel products and services. Your creativity, data-driven approach, and passion for digital marketing will be essential in analyzing campaign performance and making data-driven decisions to improve ROI. Additionally, you will collaborate with content and travel product teams for campaign alignment. Key Responsibilities: - Create, manage, and optimize paid ad campaigns on Facebook, Instagram, and other digital platforms - Strategize and execute targeted ad campaigns for travel products and services - Design engaging ad creatives using Canva or similar design tools - Analyze campaign performance and make data-driven decisions to improve ROI - Stay up to date with platform trends, algorithm changes, and digital marketing best practices - Collaborate with the content and travel product teams for campaign alignment Qualifications Required: - 1 to 8 years of hands-on experience in digital advertising - Proven success running ad campaigns for travel companies or related sectors - Strong understanding of Facebook Ads Manager, Instagram promotions, and Google Ads (preferred) - Experience using design tools like Canva, Adobe tools, or similar platforms - Excellent analytical, communication, and reporting skills - Ability to manage multiple campaigns and meet deadlines About Roaming Routes Travels: Roaming Routes Travels is a leading name in the travel industry, specializing in curated travel packages, custom tours, and top-tier service for customers across India and beyond. The company is committed to delivering unforgettable travel experiences and is dedicated to growth and innovation in the industry. If you are a creative, data-driven individual with a passion for digital marketing, this is an exciting opportunity to work with a fast-growing travel brand. In addition to a competitive salary package of 3,00,000 - 4,50,000 per annum, you will have the opportunity to enjoy creative freedom, ownership of digital campaigns, and a friendly, supportive work environment located in Noida, Sector 142, Uttar Pradesh - a well-connected and thriving business hub. To apply for the position of Digital Ads Specialist, please send your resume, portfolio (if available), and a brief cover letter to [Insert Email Address] with the subject line: Application - Digital Ads Specialist.,