Deputy Manager - Business Growth

Responsibilities

• - Achieve revenue and GMV targets for your assigned Line of Business.
• - Monitor performance against AOP and optimize for ROI across campaigns and initiatives.
• - Identify growth opportunities using user insights, sales funnel analysis, and competitor benchmarking.
  

• - Design and execute digital campaigns (CRM, SEO/SEM, Push, In-app, Web) to drive conversions and repeat usage.
• - Implement experiments such as A/B tests, micro-journey improvements, and bundling strategies to improve conversion rate and order value.
• - Partner with Product and Tech teams to improve user experience and remove drop-offs.
  

• - Collaborate with airport category teams, vendors, and operational stakeholders to align on stock, pricing, assortment, and customer service.
• - Launch and manage promotional offers, seasonal campaigns, and merchant partnerships.
  

• - Use dashboards and performance reports to monitor KPIs and identify issues proactively.
• - Create weekly and monthly business review decks with actionable insights and next steps.
  

Qualifications