Creative Graphic Designer & Video Creator

Creative Graphic Designer & Video Creator

script and visualize stories

If you're excited about turning complex tech into relatable, human-centered stories, this is your role.

Roles and Responsibilities

Graphic Design & Visual Brand Assets

• Design marketing creatives, social posts, pitch decks, UI mockups, and banners for web, product, and events.
• Ensure brand consistency in colors, fonts, layouts, and tone across all design assets.
• Create illustrations, info-graphics, and icons to visually represent features and services.
• Create engaging short-form

  videos and reels for Instagram and Facebook to boost brand visibility

  and user engagement.
• Use trending

  audio, hooks, and formats to produce viral

  , platform-optimized content aligned with EffiaSofts brand.

Video Content Creation

• Plan, shoot, and edit videos including product explainers, customer stories, reels, and tutorials.
• Produce product walkthroughs and demo videos that clearly show real-world use cases of Just Billing.
• Optimize all video content for mobile, web, and social formats (YouTube, Instagram, Linked-In).

Conceptual Storytelling & Scripting

• Ideate and write compelling video/storyboard scripts

  for campaigns, feature launches, and customer journeys.
• Translate technical features (like multi-store billing, cloud POS, GST invoicing) into

  relatable stories

  .
• Collaborate with product and marketing teams to

  shape emotional and educational narratives

  that drive awareness.

Brand Photography & Content Shoots

• Conduct photoshoots for internal teams, client events, POS usage, training sessions, etc.
• Capture high-quality lifestyle shots, infrastructure images, and behind-the-scenes moments.

• Tools Knowledge

• Design: Photoshop, Illustrator, Canva, Figma
• Video: Premiere Pro, After Effects, Final Cut, CapCut

Requirements

• 3–5 years of experience in creative content production (video + design).
• Proven experience crafting brand narratives or explainer stories - especially in SaaS, tech, or retail domains.
• A strong portfolio with examples of video storytelling, reels, product-focused creatives.
• Strong scripting and creative ideation skills.
• A growth mindset and the ability to work independently with minimal supervision.
• Bachelor's degree in Visual Arts, Media, Communications, or equivalent.