Creative Designer

Job Title: Creative Designer

Work Location: Gurgaon

Job Overview:

Graphic Cum UI Designer

Responsibilities:

• Conceptualize and design visually compelling ads, images, gifs, and videos for social media platforms, ensuring alignment with brand guidelines and marketing objectives
• Take ownership of the design, aesthetics and UI of our eCommerce platform
• Create engaging sales pages, brochures, packaging, and other marketing materials that effectively communicate brand messaging and drive customer engagement
• Collaborate closely with the marketing team to understand target audiences, campaign goals, and messaging strategies.
• Conduct thorough research on industry trends, competitor analysis, and best practices to inform design decisions and optimize ad performance.
• Execute projects from concept to completion, managing multiple deadlines and deliverables with meticulous attention to detail.
• Participate in brainstorming sessions and creative ideation to generate innovative design concepts and campaign ideas.
• Provide creative direction and guidance to junior designers or external contractors when necessary.
• Stay abreast of emerging technologies, design tools, and digital platforms to continuously enhance skills and capabilities.
• Design and deliver collateral within deadlines and at a swift pace.

Requirements:

• Bachelor's degree in Graphic Design, Visual Communication, or related field.
• Proficient in English language and ability to translate copy into design
• 3+ years of professional experience in graphic design, with a strong portfolio showcasing expertise in creating impactful social media ads and digital marketing assets.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and other relevant design software.
• Demonstrated ability to analyze data and metrics to optimize ad performance and achieve high click-through rates (CTR)
• Excellent communication and collaboration skills, with the ability to articulate design concepts and rationale effectively.
• Strong organizational skills and the ability to manage multiple projects simultaneously in a fast-paced environment.
• Creative thinker with a passion for innovation and a commitment to delivering high- quality design solutions.
• Previous experience working in a marketing agency or in-house marketing team is preferred.
• Knowledge of HTML/CSS, motion graphics, and video editing is a plus.

Join our dynamic team and play a pivotal role in shaping the visual identity of leading brands in the digital landscape! Apply now with your resume and portfolio showcasing your best work.