Creative Copywriter

Job Description: Copywriter Advertising (Mainline & Digital)

Company Description

Prachar Communications Pvt. Ltd. is one of the country’s leading agencies, offering a comprehensive suite of services to execute cross-platform marketing and advertising campaigns. Our end-to-end services include a digital media cell, a state-of-the-art post-production editing and recording/dubbing studio, out-of-home (OOH) advertising capabilities, an award-winning creative team, and a customized data research facility, all in-house. We are the agency of choice for reputed brands across India due to our growing and extensive range of best-in-class services. Our superior market intelligence and product understanding enable us to take brands to customers effectively.

Location: Mumbai : Vile Parle East

Type: Full-time : From Office Mon-Fri & Alternate Saturdays working

Role Overview:

Mainline & Digital Copywriters at Prachar Communications (Mumbai)

We’re expanding our creative team at Prachar Communications and are looking for driven copywriters who can think strategically, write persuasively, and bring brands to life across mediums.

1. Mainline Copywriter

• Minimum of 3 years of experience in mainline or integrated advertising agencies.
• Strong bilingual proficiency in Hindi and English (non-negotiable)
• Proven ability to conceptualize and execute print, TV, and radio campaigns
• Strong grasp of craft, tone, and brand storytelling

2. Digital Copywriter

• Minimum 2 years of experience in digital or social media copywriting (non-negotiable)
• Solid understanding of digital platforms, formats, and audience behavior
• Ability to develop content strategies, campaign ideas, and social-first copy
• Work experience across multiple digital brands preferred

Must-Have Skills:

• Exceptional command over language and grammar
• Creative thinking backed by strategic clarity
• Ability to collaborate with art, strategy, and account teams
• Strong portfolio showcasing original, idea-driven work
• Deadline-driven and detail-oriented mindset

Salary Range: ₹3LPA - ₹4LPA

To Apply:

Email your resume and portfolio links to karishma@prachar.in with the subject line “Copywriter Application – Mainline/Digital”

Join a team that believes in ideas that stand out and stories that sell.

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Application Question(s):

• Can you write engaging copy for mainline advertising platforms?
• Do you use any AI tools in your day to day task?
• Can you write engaging copy for digital media platforms? (Yes/No)

Can you write engaging copy for social and digital media platforms?

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 2 years (Required)
• Print advertising: 2 years (Required)

Location:

• Vileeparle East, Mumbai, Maharashtra (Required)

Work Location: In person