Copy Supervisor (Entertainment)

JOB DESCRIPTION

Copy & Content

Key Requirements


8+ years of full-time experience in a digital/integrated marketing agency as a

copywriter/copy supervisor 

Prior supervisory experience, or proof of leadership and managerial attributes 

Client-facing skills and/or experience in managing relationships with external points of

contact 

Experience in delivering campaigns and their content beyond the digital media ecosystem 

Effortless communication skills and great command over language 

Ability to derive usable insights/inputs for assigned brand(s) and market competition

including (but not limited to) trending topics, on-going campaigns, and creative

innovations

Key Responsibilities


Supervise, assist and ensure the formulation of content strategy, ideation of integrated

campaigns, conceptualisation of content, as well as draft and review output for assigned

brands/projects 

Add and invite feedback and creative inputs during team discussions and ensure

objectivity while including them to improve copy-related processes and execution 

Minimise iterations through a thorough understanding of brand and its objectives 

Design and sustain autonomous account-level processes for delivering ideas and copy 

Ensure problem-solving at a copy-process level with writers and members of other teams 

Ensure clear and friction-less communication with all members of the organisation 

Build and maintain great working relations with writers as well as members of other

internal teams; be a go-to person for people working with you across teams 

Ensure conflict-resolution with writers and members of other internal teams 

Ensure the creation of strong case studies and stronger award entries for executed

campaigns as per relevant categories 

Contribute ideas and copy to create marketing pitches for flagship prospects and accounts 

Contribute to the operational excellence of assigned writers through timely review and

objective feedback 

Plan and conduct training, motivating and capability-building sessions for writers in the

team 

Conduct performance evaluation of assigned writers once every quarter 

Track and ensure the optimum utilisation of writers such that no team member is either

overworked or under-worked 

Identify hiring requirements, report them to supervisor(s), and ensure smooth onboarding

of newly hired talent 

Participate in training programs and workshops to develop skills and knowledge

relevant to the role