Content Writer

2 - 6 years

0 Lacs

Posted:20 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Content Writer at Tussle Digital, you will be responsible for creating engaging content to enhance the online presence and interaction of clients within the marketing and advertising agency. Your key responsibilities will include: - Developing engaging and shareable content tailored to different platforms and target audiences. - Creating a content calendar to efficiently plan campaigns, promotions, and regular posts. - Collaborating with graphic designers, videographers, and other team members to create multimedia content. - Researching and writing customer-centric blogs. You will also play a crucial role in community engagement by: - Nurturing and expanding online communities through timely responses to comments, messages, and mentions. - Implementing strategies to enhance follower engagement and encourage community participation. - Monitoring social media trends and competitor activities to adjust strategies accordingly. Additionally, you will be tasked with: - Tracking and analyzing social media performance metrics using tools like Google Analytics, Hootsuite, or other relevant platforms. - Providing regular reports on key performance indicators, highlighting successes and areas for improvement. - Using data-driven insights to refine and optimize social media strategies. In terms of campaign management, you will: - Plan and execute social media campaigns aligning with clients" marketing objectives. - Collaborate with clients and internal teams to ensure campaigns adhere to brand guidelines and goals. It is essential to stay updated on industry trends and incorporate them into client strategies. You will also be required to: - Keep abreast of industry trends, emerging technologies, and best practices in social media and content marketing. - Offer recommendations for integrating new trends into client strategies. Effective client communication is another crucial aspect, involving: - Collaborating with account managers and clients to understand business objectives and marketing goals. - Presenting social media strategies, campaign results, and recommendations to clients. Qualifications for this position include: - A Bachelor's degree in Marketing, Communications, or a related field. - Demonstrated experience in social media management and content creation. - Proficiency in various social media platforms, trends, and audience behavior. - Strong written and verbal communication skills. - Proficiency in using social media management tools and analytics platforms. - Creative thinking with the ability to innovate. - Strong organizational and multitasking skills. - Knowledge of SEO and digital marketing principles is advantageous. In return, Tussle Digital offers: - Competitive salary with a performance-based commission structure. - Opportunities for career growth and regular professional development. - A collaborative and innovative team environment that fosters creativity and new ideas. Join Tussle Digital and be part of a forward-thinking team shaping the future of digital marketing.,

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