Content Writer Marketing - Payments

Role Overview: You will be responsible for writing high-quality, product-centric, engaging content that pitches key benefits of the products and services through various channels such as blogs, articles, emailers, landing pages, newsletters, case studies, and social media. You will need to understand and analyze products to present them in a fresh and engaging manner, demonstrating an understanding of financial products, market dynamics, and technology. Additionally, you will collaborate with stakeholders to produce content that delivers unique insights and ensure alignment and consistency in branding, style, and messaging. Key Responsibilities: - Write high-quality, engaging content for various channels such as blogs, articles, emailers, landing pages, newsletters, case studies, and social media - Analyze products and present them in an engaging manner - Conduct in-depth research to augment content development - Craft content to effectively pitch key benefits of products or multi-product solutions to different cohorts/markets - Refine and edit content before publication - Own end-to-end execution of content for a set of product verticals - Collaborate with team members to ensure branding and messaging consistency Qualifications Required: - Seasoned in creating content independently and guiding design partners - Ability to create and execute content strategy for a product organization - Excellent communication skills to articulate content ideas and plans to stakeholders - Writing style, voice, and tone that appeals to an international audience - Journalistic approach with research skills and ability to derive unique insights - Experience in using content to drive measurable results in B2B Marketing - Hunger to create new and remarkable content, collaborate with teams and senior stakeholders, and constantly learn and adapt - Portfolio of relevant writing samples (Note: The following section is omitted as it contains additional details of the company) (Note: No headers are presented in the final JD),