Content Writer (Freelancer)

Job Description

Your primary focus will be on creating original content that attracts and engages our target audience of finance professionals (CFOs, VP/Heads/Directors of Finance, Accountants, and Controllers), solves their problems, drives organic traffic, and promotes brand awareness. We are looking for versatile, enthusiastic, and experienced freelance content writers inclined toward digital long-form content to join our content marketing team. You will play a pivotal role in shaping our brand's voice and message and ensuring our content is engaging and relevant to our target audience. You will be required to: Produce organic content output for Zenskar, including but not limited to: Long-form SEO and value-driven blog posts that resonate with finance professionals by providing insightful and actionable content. Incorporate best SEO practices and keyword research inputs on existing content. Set up personal processes to improve the efficiency and effectiveness of the writing process: Strive to get to the published stage with minimal reviews. Work towards minimizing the time for research by curating high-quality sources for reference. Key Qualifications Education: Bachelors in Accounting, Finance, or similar discipline 3 to 6 years of experience as a freelance content writer specializing in accounting and finance Portfolio with work samples showcasing your writing skills with different forms of content Ability to consistently produce 12 blogs per week Strong understanding of complex accounting principles Excellent command of the English language grammar, vocabulary, and storytelling Tech-savvy and able to explain complex technical concepts simply, without jargon Outstanding research skills, including tackling obscure or niche topics online Comfort with tools like SEMrush, Webflow, and ChatGPT Motivated self-starter who thrives in a fast-paced, multi-project environment Experience managing a team of freelance writers and editing their work to scale content creation Self-driven individual with high ownership and a strong work ethic