Content Writer - Noida - WFO

Roles and Responsibilities:

• Develop marketing blogs, exhibition materials, and event content to promote products, services, and brand awareness.
• Conduct research to generate creative ideas and stay updated on industry trends.
• Write engaging and persuasive content for blogs, social media posts, newsletters, and other marketing collaterals.
• Collaborate with the marketing team to ensure brand consistency and alignment with marketing strategies.
• Create compelling content for exhibitions and events.
• Craft captivating product descriptions, brochures, flyers, and posters to attract potential customers.
• Collaborate with designers to create visually appealing content that grabs attention.
• Manage content calendars and meet deadlines.
• Develop and maintain content schedules to ensure timely delivery of marketing materials.
• Coordinate with stakeholders to gather necessary inputs and provide regular updates on content progress.
• Optimize content for search engine optimization (SEO).
• Conduct keyword research and incorporate relevant keywords into content to improve search ranking.
• Write meta descriptions, alt texts, and other SEO elements to enhance online visibility.
• Proofread and edit content.
• Ensure all content is error-free, grammatically correct, and adheres to brand guidelines.
• Review and revise content based on feedback from the marketing team and other stakeholders.
• Stay updated on industry trends and best practices.
• Continuously improve writing skills, stay informed about emerging marketing techniques, and implement industry best practices.

Qualifications:

• Bachelor's degree in Communications, Marketing, Journalism, or a related field.
• Proven experience as a content writer or similar role, preferably in a marketing or digital agency.
• Excellent written and verbal communication skills.
• Strong attention to detail and ability to meet deadlines.
• Familiarity with SEO best practices and content management systems.
• Proficient in using Microsoft Office Suite (Word, Excel, PowerPoint) and content creation tools.

Location: Sector - 83, Noida

Working days: Monday to Friday (11 AM - 8 PM) & 1st & 3rd Saturday - 9:30 AM - 5 PM