Content Writer

Qualification

Any Graduate

Requirements

• Experience in producing content for blog, websites & case-studies, especially IT related is required.
• 4+ years of experience in content writing, curation and/or editing.
• Highly proficient in Written and Verbal English.
• Passion and ability to develop content specifically for SEO and Internet marketing.
• Ability to clearly communicate to the tech-savvy as well as in layman’s terms, interchangeably.

Responsibilities

• Write original, top-quality, and engaging content for digital channels, including blogs, website copy, social media posts, email newsletters, and case studies.
• Write in-depth, technically sound case studies based on company projects, showcasing problem-solving approaches, technology stacks, and outcomes.
• Conduct keyword research and integrate targeted keywords into content to improve SEO performance.
• Write content that resonates with multiple Target-audience. Managing content and making content recommendations for a diverse clientele.
• Stay updated on industry trends, technologies, and competitors to produce relevant and insightful content.
• Create compelling storylines and scripts for product or service videos that communicate value, build brand presence, and engage target audiences.
• Collaborate with marketing, design, and other teams to develop content strategies that align with business goals and objectives.
• Edit and proofread content to ensure accuracy, clarity, and consistency in tone and style.
• Stay up-to-date with industry trends, best practices, and emerging technologies to inform content creation strategies.
• Use analytics tools to track and analyse the performance of content and optimize for engagement and conversion.