Content Writer

1 - 3 years

3 - 5 Lacs

Posted:Just now| Platform: Naukri logo

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Job Type

Full Time

Job Description

Content Writer - IT Services and Software Development company Full job description
Job Responsibilities:
Content Creation: Write and produce high-quality, engaging, and original content for
various platforms, including websites, blogs, social media, and email campaigns.
Research: Conduct thorough research on industry-related topics to generate ideas and
support content development.
SEO Optimization: Implement SEO best practices to increase web traffic and improve
search engine rankings.
Editing and Proofreading: Edit and proofread content to ensure clarity, coherence, and
error-free writing.
Collaboration: Work closely with the marketing team, graphic designers, and other
stakeholders to align content with overall marketing strategies.
Content Management: Assist in managing and updating content on the company s
website and other digital platforms.
Analytics: Monitor and analyze content performance metrics and use insights to
improve future content strategies.
Brand Voice: Maintain and enhance the company s brand voice and style in all written
Qualifications:
  • Education: Bachelor s degree in Journalism, Mass Communication, English, or a related field.
  • Language Proficiency

    : Fluency in English both written and spoken is mandatory.

  • Experience: 1-3 years of professional writing experience, preferably in a digital
  • marketing or content creation role.
  • Writing Skills: Excellent writing, editing, and proofreading skills with a keen eye for detail.
  • Technical Skills: Familiarity with content management systems (CMS) like WordPress,and basic understanding of HTML/CSS.
  • SEO Knowledge: Strong understanding of SEO principles and experience with keyword research tools.
  • Time Management: Strong organizational skills with the ability to manage multiple projects and meet deadlines.
  • Communication: Excellent verbal and written communication skills.
  • Creativity: A creative thinker with the ability to develop unique content ideas.
  • Team Player: Ability to work collaboratively in a team environment and adapt to feedback.
Preferred Qualifications:
Experience with graphic design tools (e.g., Adobe Creative Suite) is a plus.
Knowledge of social media platforms and strategies.
Familiarity with analytics tools like Google Analytics.

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